Fri.Apr 07, 2023

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5 Good Reasons to Invest in Mobile-Oriented Web Design

Customer Think

Creating mobile-friendly websites is more important today than it has ever been. If you’ve been putting off optimizing your company websites for mobile users, here are some of the reasons why you should make that a priority today. 1.

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How to Sell Digital Products [+ 10 Best Digital Products to Sell]

Hubspot Sales

What do ebooks, graphic design software, and online courses have in common? They're all digital products. These products aren’t tangible, but they play a role in our daily lives and are no less valuable than physical products. Because digital products are so ubiquitous, selling them can be profitable for your business. Doing so comes with some unique benefits like low overhead costs and not having to worry about storing inventory.

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The CRM Value Chain — 3 Core Processes

Customer Think

The CRM Value Chain is made up of three Core Processes supported by five Enablers, all of which contribute to the goal of driving up customer profitability. We explored the idea of customer profitability in our first article. In this second article, we dig deeper into the three Core Processes.

CRM 83
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Build vs. buy: 5 reasons companies end up ditching their homegrown solutions for Zendesk

Zendesk

Lots of companies have asked us: Why should we buy a CX solution when we could work with in-house developers to build our own? Building your own CX solution is time- and labor-intensive, and it requires an ongoing investment of developer resources to maintain. Many of our customers started with homegrown solutions only to realize that their systems couldn’t meet their needs or deliver the ease and efficiency that Zendesk can.

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2024, The Year of the Customer

2023's struggles fueled a shift: companies are ditching wasteful strategies in favor of data and AI-powered growth. Enter 2024, the year GTC takes center stage. Discover 5 ways a customer-centric approach unlocks new revenue and delivers lasting success.

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Do you really know your customer? How your tech stack can unearth true insights

Customer Think

The tide appears to be turning. In recent times, CMOs focused on innovation and growth, yet now economic uncertainty and the financial climate are making marketers take a long hard look at themselves. And when they do that, they focus on two things: the customer and revenue. As marketers, we exist for our customers.

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Apr 07 – Customer Success Jobs

SmartKarrot

Role: Head of Customer Success Location: New York, NY, United States (On-site) Organization: Synthesia As a Head of Customer Success, you’ll create a connection of trust with our customers so that they can benefit from Synthesia’s products and services; Increase usage and acceptance while enabling clients to use solutions on our platform to overcome their difficulties and achieve their goals.

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Apr 07 – Customer Success Jobs

SmartKarrot

Role: Head of Customer Success Location: New York, NY, United States (On-site) Organization: Synthesia As a Head of Customer Success, you’ll create a connection of trust with our customers so that they can benefit from Synthesia’s products and services; Increase usage and acceptance while enabling clients to use solutions on our platform to overcome their difficulties and achieve their goals.

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2023 Changes in Customer Demand

Customer Think

As we navigate through 2023, businesses must keep up with the rapidly evolving customer demands. The global pandemic has transformed the way we interact with businesses, accelerating the trend towards digital experiences and contactless interactions. In addition, consumers are increasingly conscious of issues such as sustainability and social responsibility, influencing their purchasing decisions.

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Experimenting with an "Audience View" for Webinar Presenters

Kainexus

Over the past decade, I've presented countless webinars in different settings, and I've hosted and moderated more than 100 for KaiNexus. For a long time, I've said that webinar presenting is the most difficult format and venue. You don't get the energy, body language, and feedback that you get from a room full of people. Everybody else is muted, so you don't get any laughter if you've made a joke, and cameras for attendees are turned off, so you don't see any nods.

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CX leaders aren’t prepared for the chat revolution

Customer Think

ChatGPT has ushered in a new era in terms of how customers will interact with brands, and it will fundamentally overhaul the entire customer experience, especially service and support interactions. Are customer service leaders prepared for how quickly consumer behavior is about to change?

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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Tips for Creating the Best B2B Sales Deck That Boosts Your Conversions Like Magic

Customer Think

In today’s competitive market, having a powerful Business to Business (B2B) sales deck can be the difference between closing large business deals or losing potential clients. This is because B2B sales pitch decks allow you to use the power of both visual and text content to impress and convince your prospects.

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5 Reasons Why Customer Service is the Most Important Department in Business

Customer Think

Customer service is a key component of any successful business. Without a dedicated customer service team, it can be difficult to manage customer relations, address issues, and ensure customer satisfaction. This is why customer service is the most important department in any business.

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How is a Proactive Approach the Best way to Drive Customer Retention?

Customer Think

55% of consumers are willing to pay more for a better experience and 96% will leave a business for bad service. This goes on to prove that with every customer concern, businesses get an opportunity for retention. Strong competition and the volatile nature of customer expectations are two things that drive the risk of churn.

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Ethical selling: The truth is, nothing sells like the truth

Customer Think

As a buyer, you know you want the truth from sellers. As a seller, you are tempted—and maybe even advised—to bend or hide the truth. It has always been a mistake to do so, but in this age of ridiculously easy customer-to-customer access, it can have im.

Sales 65
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1st, 2nd, and 3rd Party Intent Data: Which Is Right for You?

How do 1st, 2nd, and 3rd party intent data compare? 1st, 2nd, and 3rd party data each have specific advantages and disadvantages. It comes down to four factors: accuracy, cost, control and quantity. This infographic explains the pros and cons of each and helps you understand which one is best for meeting your business objectives. Intent data can be a great way to fill your pipeline and close more deals.

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Navigating the Challenges of Multi-Cloud and Multi-Geo Cybersecurity for Business Leaders

Customer Think

Cloud computing has undoubtedly broadened the horizons of opportunities for business leaders that strive to scale and offer excellent user experience. However, as more and more organizations incline towards multi-cloud, certain security challenges about multi-cloud and multi-geo deployments may hinder overall growth.