Remove Facilitation Remove Presentation Remove Procurement Remove Stakeholders
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Top Tactics for Selling to a Buying Committee

Brooks Group

Bigger deals usually mean bigger committees, which present unique challenges compared to selling to an individual decision maker or even a small group. These stakeholders typically fall into four primary categories: Decision Makers Decision makers hold the ultimate authority for the purchase.

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How to pitch to procurement, with Jessica Bowler and Iris Gatzweiler

Account Management Skills

I spoke to Jessica Bowler and Iris Gatzweiler , two senior procurement clients who shared some insights into the pitching process. Don’t forget to go back to Episode 9 , where Jessica and Iris talked about how to approach and develop relationships with procurement. Welcome to Episode 54. So welcome Iris and Jess. Wonderful, Jess.

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PM Conference Report 2022: Strategy implementation, Employer Value Propositions (EVP), Storytelling and Client Feedback

Red Star Kim

So I was disappointed that health issues prevented her from presenting. Alan Gotto, chair of Consultancy Procurement Council. It was fascinating to hear a procurement expert talking so passionately about the need for strong relationships. Implement strategy. Natalie Alunk, General Counsel of fintech payments company Zilch.

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Selling to the C-Suite: Strategies for Reaching Executive Decision Makers

Brooks Group

Identify contacts in your network who may be able to make introductions and facilitate meetings. Purchase decisions often involve multiple stakeholders and a longer sales cycle. Get introduced through existing executive relationships. The best way in is a warm introduction from someone the executive knows and trusts. The result?

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The Perplexing Power of Process & Methodology in Complex B2B Sales

Mike Kunkle

Sellers sometimes work with professional procurement leaders and company executives who work together frequently and have processes and policies to guide their purchase pursuits. Some committees hum; others are more like a ragtag band of misfits. But there are things sellers can do to steer the journey and influence the path and outcomes.

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My mother, KAM and mapping decision makers

Louise Collins Associates

It is no surprise then, when we consider decision making units and critical stakeholders in our accounts that we should factor in their broader network and seek to find areas and people in common. When creating stakeholder maps, and understanding our critical decision makers we need to probe further.

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14 Questions to Ask in a Win-Loss Review to Help You Sell Better

Hubspot Sales

How well did we do in tailoring our presentation/product/service to your needs? Rather than presenting a canned pitch to each and every prospect, sales organizations should be carefully customizing every detail for the potential client’s needs. Don’t lose as a result of neglecting to get all the key stakeholders together.