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Selling to the C-Suite: Strategies for Reaching Executive Decision Makers

Brooks Group

MARCH 28, 2024

Discuss high-level impacts such as competitive advantage, strategic risks/opportunities, financial performance, and shareholder value, not just product features and tactical details. Have experts on your team who can speak to different functional areas like finance, operations, marketing, etc. Bring cross-functional expertise.

Decision-making 72
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How to Start a Business: A Complete Guide for Startup Entrepreneurs

Hubspot Sales

MAY 22, 2018

In order to build a successful company, you’ll need to create and fine-tune a business plan, assess your finances, complete all the legal paperwork, pick your partners, choose the best tools and systems to help you get your marketing and sales off the ground … and a whole lot more. Pros: They make seeking venture financing easy.

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Finance Business Planning Small Business Investors 145
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