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Context and curiosity drive commerciality and pricing

Red Star Kim

SEPTEMBER 8, 2023

And the strategic need to align marketing objectives to a firm’s strategic intent. The crux of marketing is to anticipate (and meet) client needs whilst maximising profit. We communicate differently with procurement professionals than other decision-makers and users of professional services.

Procurement 147
Procurement Value Proposition Finance Artificial Intelligence 147
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How agencies are navigating the legalities of AI use, with Sharon Toerek

Account Management Skills

AUGUST 7, 2023

and Fireflies.AI, which capture a transcript from a meeting that you have where you are talking to the client and the client’s talking to you. It’s not necessarily Chat GPT but there’s tools that we can use like Otter.AI 10:02 Jenny Plant Okay, good advice. 35:32 Sharon Toerek Exactly.

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