Strategic Account Management Association

SEPTEMBER 13, 2021

By Dave Duke, Co-Founder and CCO, MetaCX, and Joel Schaafsma, Research General Manager, SAMA. SAMA and Boston Consulting Group partnered in May 2020 to conduct a study aimed at discovering the early changes to customer expectations for sales organizations as a result of the COVID pandemic. Turning lemons into lemonade.

Co-Creation 520

Co-Creation Suppliers Management Supply Chain 520

KAMCast

NOVEMBER 19, 2020

In this episode… In a world where the vast majority of internet traffic is video content, how can we leverage the creation, production and value of video to maximise sales return? In this episode I’ll talk to video marketer Ed Lawrence, the co-founder of , a video production and editing business based in Hertfordshire, UK.

Co-Creation 52

Co-Creation Key Account Management Internet Media 52

Red Star Kim

JUNE 15, 2023

My KAM/relationship management experience (0=low, 10=expert): 0% 18% 18% 9% 9% 9% 18% 18% 0% 0% Have you had formal sales training?

Key Account Management 130

Key Account Management Account Management Management Client Relationships 130

Nutshell

AUGUST 24, 2018

Inside sales refers to any form of selling that isn’t done face-to-face. Unlike outside sales (or field sales ) reps, inside sales reps connect with potential customers remotely through phone, email , and web conferencing. Among B2B companies, the use of inside sales reps has exploded in popularity.

Sales 91

Sales Co-Creation Publishing B2B 91

PartnerTap

OCTOBER 19, 2021

Parker Harris is the co-founder of Salesforce and was the CTO that built Salesforce’s cloud infrastructure. It would be foolish to say that profit wasn’t a motive in the creation of the Appexchange, but it definitely empowered startups and smaller companies to create solutions without having to start from scratch.

Innovation 52

Innovation Co-Creation Internet Software 52

ReviewTrackers

AUGUST 6, 2020

Alisa Meredith, Alisa Meredith and co-owner and chief strategist of Scalable Social Media : I would start with inbound and make sure to do the free content marketing course as well. Lori Appleman, Co-founder, RedlineMinds.com : The study materials and tests are free. I’ve taken both and they provide a lot of great information.

Marketing 45

Marketing e-Learning Advertising Co-Creation 45