KAM With Passion

OCTOBER 27, 2020

Why a new blog on sales performance? Therefore, like these archaeologists, who have not been afraid to go against a dominant doctrine, the KAM WITH PASSION blog will invite its readers to change their perspective and take a broader view on sales performance. Aren’t there already a lot of them? Why was this? Why does it matter?

B2B 130

B2B Co-Creation Account Management Key Account Management 130

Strategic Account Management Association

OCTOBER 26, 2021

A colleague from the SAMA Board of Directors, Noel Capon, recently wrote an article in Harvard Business Review “When CEOs Make Sales Calls” in which he describes the impact of top management’s involvement in the customer relationship. Figure 3: Matching the right executive sponsor. What’s next ?

Account Management 520

Account Management Co-Creation Leadership Procurement 520

Zendesk

OCTOBER 26, 2023

Atrium offers an AI sales management solution that helps sales organizations become more data-driven and efficient. It does so by continuously monitoring sales teams’ performance and alerting sales leaders and managers about any issues, so they can be addressed early.

Co-Creation 59

Co-Creation Sales Software Software 59

DemandFarm

AUGUST 17, 2023

Karthik Nagendra , CMO at DemandFarm, and Peter Hanford , Group Director of Digital Growth at Ebiquity Plc, as they explore how organizations can thrive in today’s ever-changing business landscape by embracing digital transformation for sales success. Explore how automation paves the way for rapid client segmentation and co-creation.

Digitalization 52

Digitalization Co-Creation Digital Transformation Decision-making 52

Account Manager Tips

MARCH 23, 2021

You're sitting on a goldmine of existing customers that: can deliver an above-average revenue growth; want to invest in your partnership; will co-create value in ways that neither of you could do alone. You'll select your key accounts with 15 criteria which are grouped into three categories: Growth, Harmony and Value Creation.

Co-Creation 227

Co-Creation Key Account Management Account Management Suppliers 227

Strategic Account Management Association

JULY 13, 2021

Understanding strategic account management is essential for the members of a COE who need to appreciate that it is a business model, not a sales model, and requires change management. The global COE can also help foster the creation of communities of practice to exchange best practices and scale them.

Account Management 591

Account Management Innovation Co-Creation Organization 591

Hubspot Sales

JULY 25, 2023

Like many disciplines, sales teams everywhere are trying to understand what role artificial intelligence will play in their industry. It’s here, and it’s already changing sales as we know it. Whether you’re skeptical, curious, or fully on board, it’s important to educate yourself about how sales reps are using AI.

Co-Creation 82

Co-Creation Artificial Intelligence Sales Onboarding 82

Strategic Account Management Association

OCTOBER 10, 2023

Denise Freier, President and CEO at Strategic Account Management Association (SAMA), and Dino Bertani, Vice President, Head of Alliance Management at Zealand Pharma, talked about what’s shaping the role of KAMs/SAMs in today's business arena, and how Sales and KAM/SAM leaders can enable KAMs/SAMs to meet current and future customer needs.

Account Management 520

Account Management Management Meetings Co-Creation 520

Arpedio

OCTOBER 11, 2021

The KAM must manage a program and lead the business strategy across internal stakeholders and the value co-creation with the stakeholders at their key accounts – not a trivial endeavor. SAMA is an industry resource and community for KAM and SAM sales personnel and leaders. Share on facebook. Share on linkedin. Share on email.

Key Account Management 98

Key Account Management Account Management Co-Creation Management 98

Farland Group

NOVEMBER 30, 2023

While it’s natural for businesses to showcase their latest offerings, an over-tilt on sales pitches can alienate council members. Collaboration and Co-Creation: The purpose of a Customer Advisory Council is not just to disseminate information but also to foster collaboration.

Co-Creation 40

Co-Creation Customer Experience Meetings Organization 40

Hubspot Sales

MAY 30, 2023

Like all disruption, generative AI in sales has the potential to completely change the way things are done. In this post, we’ll share the state of generative AI in sales today with three use cases for AI in sales. In this post, we’ll share the state of generative AI in sales today with three use cases for AI in sales.

Co-Creation 103

Co-Creation CRM Sales Value Proposition 103

Flevy

MARCH 20, 2024

Co-Creation Project Success Rate Definition : Measures the percentage of open innovation projects developed in partnership with external entities that achieve their defined success criteria. Here are the top 10 KPIs vital for assessing the effectiveness and impact of Open Innovation.

Innovation 52

Innovation Co-Creation Management Digital Transformation 52

Cosawi

JANUARY 29, 2024

In our more traditional groups, marketing, and sales work in locked steps but it seems that the shift to strategic account management is often missing marketing when time comes to establish its roadmap. At Thales, this transformation began with the creation of a distinct role – account marketing.

Value Proposition 52

Value Proposition Co-Creation Marketing Account marketing 52

Cosawi

JANUARY 31, 2020

Customer buying journey: The Marketing and Sales roles in this tight collaboration. In both Sales and Marketing, we work so hard on customer centricity, customer focus and customer knowledge. At a point of sale, you are engaging with customers at the big-box sports store, sharing the shelf with 30 other soccer balls.

Co-Creation 52

Co-Creation Marketing Sales Innovation 52

Brooks Group

MAY 17, 2022

Any one of these events would be difficult to manage on its own, but since they’re all happening simultaneously, sales leaders are feeling like they were two years ago: isolated, unsure of what to do and how to direct their teams. Michelle and Russ created a “sentiment survey” that was distributed weekly to sales leaders.

Supply Chain 87

Supply Chain Co-Creation Facilitation Sales 87

Hubspot Sales

MARCH 15, 2021

Motivation is a key factor of sales success. Besides simply being motivated to do their job, sales professionals also need to be motivated to push past rejections, deals that fall through, and pipelines that are hard to manage. What is sales gamification? The Psychology Behind Sales Gamification. Image Source.

Sales 132

Sales Co-Creation Construction Meetings 132

Strategic Communications

MAY 16, 2023

Dave Rogenmoser, CEO and co-founder of Jasper, agrees. Content creation tools allow teams to scale their creative operations quickly and with intention,” he says. Content tools equip teams with rich options that expand their digital footprint, ultimately scaling their media and sales reach.” Writer is another example.

Co-Creation 52

Co-Creation e-Learning Publishing Media 52

Red Star Kim

JANUARY 16, 2023

I’m also surprised that there wasn’t greater emphasis on collaboration and co-creation with clients, on improving data which is vitally important in the digital environment and in terms of client and referrer relationship management.

Marketing 130

Marketing Co-Creation Government Artificial Intelligence 130

Zendesk

OCTOBER 19, 2021

Even if sales reps sold a product every second for 24 hours a day, that productivity would hit a limit. You then have two choices: hire a larger sales team, or enter a channel sales partnership. percent of companies reporting increased annual revenue from channel partners, channel sales is a concept worth exploration.

Food and Beverage 98

Food and Beverage Sales Retail Onboarding 98

Nutshell

JULY 22, 2020

Sales and marketing professionals are constantly slinging around new buzzwords, complex terms, and confusing abbreviations. No blog, video, or sales pitch is complete until the phrase “boost ROI” or “improve your net promoter score” is used. It’s what we do. What Is a Marketing Flywheel?

Marketing 119

Marketing Co-Creation Customer Experience Advertising 119

PandaDoc

SEPTEMBER 11, 2020

Sometimes, it can be a challenge to generate excitement for sales training. Collaborative learning is a great way to grab attention and build excitement for your sales training. It’s also a fantastic technique to strengthen connections within your sales team and to leverage specialist knowledge and expertise across your whole business.

Sales Training 52

Sales Training Co-Creation Sales Onboarding 52

Hubspot Sales

FEBRUARY 15, 2019

And whether we're instant messaging a co-worker or chatting with customer support on our favorite website, we often get a response almost instantly. Wouldn't it be great if your sales team could connect with prospects in a similar way? sales, marketing, and customer success). sales, marketing, and customer success).

Software 135

Software Software Co-Creation CRM 135

KAM With Passion

JUNE 20, 2021

It provides you with a precise description of the skills and competencies required from a true Key Account Manager (not a plain entreprise customers sales rep). These cover general business acumen as well as sales and negotiation skills and competencies. Advanced – Module 5: Driving co-creation with a truly strategic account.

Key Account Management 130

Key Account Management Account Management Co-Creation Account Planning 130

Clarity Engagement Solutions

FEBRUARY 12, 2021

Gain insight that supports the co-creation of solutions together with healthcare stakeholders. How to integrate new capabilities into sales operations. If your committed and want the best customer engagement strategy for 2021, just follow these steps: 1. Implement an effective virtual way of working. Sounds like a mouthful?

Healthcare 91

Healthcare Co-Creation Stakeholders Digitalization 91

Strategic Communications

NOVEMBER 11, 2021

There is often tension between marketing and sales in many organizations. In a 2013 Harvard Business Review article , “Why Sales and Marketing Don’t Get Along,” authors Andris A. Lorimer write, “Sales-marketing tension can stem from differences in marketers’ and sellers’ perspectives. Zoltners, P.K. Sinha, and Sally E.

Marketing 52

Marketing Co-Creation e-Learning Sales 52

Arpedio

JUNE 1, 2023

Key Takeaways From SAMA 2023 Annual Conference ← Back to blog Once again, The Strategic Account Management Association (SAMA) brought together sales and strategic account management professionals from around the globe for their annual conference. 75% of companies think they are customer-centric. 30% of customers actually agree.

Co-Creation 52

Co-Creation Account Management Account Planning B2B 52

Clarity Engagement Solutions

FEBRUARY 12, 2021

The shift to digital marketing and sales has levelled the playing field among companies and their competitors as restrictions on access have continued and everyone is utilizing the same channels and processes. Support your teams in gaining privileged insights that support the co-creation of solutions together with healthcare stakeholders.

Healthcare 91

Healthcare Co-Creation Stakeholders Digitalization 91

QYMATIX

OCTOBER 19, 2021

Will sales jobs still exist in fifty years from now? Will robots take over all sales jobs? How will artificial intelligence redefine sales management? What long-term influence does digitisation have on B2B sales? Let’s then peep inside the crystal ball to see what sales (and marketing) can look like in the future.

Artificial Intelligence 98

Artificial Intelligence B2B Computers and Electronics Internet 98

Nutshell

AUGUST 24, 2018

Inside sales refers to any form of selling that isn’t done face-to-face. Unlike outside sales (or field sales ) reps, inside sales reps connect with potential customers remotely through phone, email , and web conferencing. Among B2B companies, the use of inside sales reps has exploded in popularity.

Sales 91

Sales Co-Creation Publishing B2B 91

Cosawi

JULY 14, 2021

Driven by her desire to make a real difference to patients’ lives and following a successful 30-year career in executive sales and marketing roles in the pharmaceutical and biotechnology industry, Dominique now advices organizations on effective KAM business transformation and implementation. CO-ORCHESTRATION AND CO-CREATION .

Co-Creation 52

Co-Creation Marketing Value Proposition Key Account Management 52

PandaDoc

MARCH 9, 2024

Monday.com for Sales Teams Monday.com’s integration with Slack will allow your channel members to get notified whenever there’s an update on a project. Not only that, you can even set reminders for due dates, create sales assignments in Slack, and copy updates on different channels (e.g., Pricing : Paid plans begin from $8/user/month.

Co-Creation 52

Co-Creation Communication Meetings Onboarding 52

Arpedio

MARCH 27, 2023

4 Sales Methodologies That Will Maximize Your Sales Success ← Back to blog Are you looking for the best way to engage with customers, boost team performance, and close more deals? By adopting the right sales methodology, you can unlock your sales team’s full potential. What is a Sales Methodology? SPIN Selling 6.

Sales 52

Sales Account Management e-Learning Decision-making 52

SBI

AUGUST 23, 2021

Bigtincan (ASX:BTH), the global leader in Sales Enablement automation, announced it has entered into a binding agreement to acquire 100% of Brainshark, Inc. Combining Brainshark with Bigtincan’s Sales Enablement platform will be transformative for customers and their customer-facing teams. Brainshark”).

Co-Creation 55

Co-Creation Acquisition Financial Services Onboarding 55

Aepiphanni

JANUARY 26, 2021

Thus, to withstand any possible disruptions, you need to continually drive sales and generate the sorely required revenues. Customers have become less mobile and reaching them online can bring continuous sales. The pre-requisite here is to have a sales process that supports and is optimized for virtual selling.

Co-Creation 40

Co-Creation Luxury Goods Account Management Virtual Selling 40

QYMATIX

OCTOBER 19, 2021

Will sales jobs still exist in fifty years from now? Will robots take over all sales jobs? How will artificial intelligence redefine sales management? What long-term influence does digitisation have on B2B sales? Let’s then peep inside the crystal ball to see what sales (and marketing) can look like in the future.

Artificial Intelligence 72

Artificial Intelligence B2B Computers and Electronics Internet 72

Farland Group

SEPTEMBER 28, 2022

A: “It is the idea behind the business; I have two co-founders, Louise Jefferson and Tim Shercliff. Louise, like me, is a career marketer but Tim has come up through IBM as a sales, operations, and strategy leader. In sales, we’ve seen account management—putting senior people on your top customers.

Co-Creation 52

Co-Creation Marketing Management Suppliers 52

CoSell

MAY 27, 2021

Let’s see what this might mean in your sales organization. They can offer something that the channel partner does not have such as qualified sets of leads, or specifically focused sales coaching. By recognizing the person beyond the label, you can support true co-creation. This is not the easiest thing, is it?

Co-Creation 52

Co-Creation B2B Customer Value Profitability 52