Red Star Kim

JANUARY 22, 2024

A chance encounter with Helen Kensett at a recent conference reminded me about her 2016 sales book. Three buckets She references Adam Morgan’s “The Pirate Inside” when technical and salespeople work together collaboratively in sales situations (this resonates with professional services firms) using collective and customer intelligence.

Value Proposition 130

Value Proposition Emotional Intelligence Sales e-Learning 130

Red Star Kim

NOVEMBER 13, 2023

We talked about the importance of employer brands too ( Employer Value Proposition – EVP – at DAC Beachcroft is described in this post PM Conference Report 2022: Strategy implementation (kimtasso.com) ). An important assessment that I use a lot is for Emotional Intelligence (EQ). kimtasso.com). kimtasso.com).

Business Planning 147

Business Planning Emotional Intelligence Marketing Management 147

Red Star Kim

FEBRUARY 21, 2024

When we meet someone, we show interest in them and learn about them (to build empathy and see the world through their eyes An introduction to emotional intelligence (EQ) and empathy (Video) (kimtasso.com) ) by asking questions. These questions address the components of a value proposition (valuable, differentiated and substantiated).

Negotiation 130

Negotiation Value Proposition Emotional Intelligence Decision-making 130

Red Star Kim

AUGUST 14, 2023

An introduction to emotional intelligence (EQ) and empathy (Video) (kimtasso.com). How can I improve my cross cultural communication (kimtasso.com) Curiosity Humans are curious. Some people refer to a value proposition – what are you offering? Show them by evoking emotions. Show them with evidence.

Artificial Intelligence 130

Artificial Intelligence Value Proposition Media Emotional Intelligence 130

Red Star Kim

NOVEMBER 1, 2023

Digital environment – Where people buy people, the challenge of forging strong personal relationships becomes more acute when most communications are managed through digital channels. A challenging role requiring deep insight into potential clients and value propositions as well as a great deal of confidence.

Key Account Management 130

Key Account Management Account Management Value Proposition Client Relationships 130