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System review: CogniClick for instant, personalised research reports using AI

Red Star Kim

I had the pleasure of meeting Helen Kensett at the recent PM Forum Conference. Another valuable AI-powered tool for the MarTech armoury. So here’s a brief system review: CogniClick for instant, personalised research reports using AI.

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Soft skills revisited – with a leadership perspective

Red Star Kim

Back in July 2020 I shared some research insights from my book “ Essential Soft Skills for Lawyers ” which generated significant interest – not least from the associated nine-minute video explaining “soft” skills featuring the Worry Monster. New soft skills for remote working. Whether digitally or in person.

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Property marketing case study – Thought leadership campaigns: Arcadia, JLL and Remit

Red Star Kim

The Sustainable Cities Index 2022 was launched in 15 countries with a suite of content assets, including a highly visual digital report, video and interactive tool to compare city performance. JLL – Future of Work Survey 2022. Read more here: The Future of Work Survey 2022 (jll.co.uk). The campaign. The research.

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What is digital transformation? Definition, examples & importance

Zendesk

Digital transformation was already vital to surviving in the ever-evolving digital economy and meeting the ever-increasing customer expectations it generates. The importance of digital transformation isn’t under question. What is digital transformation? Digital transformation examples. That’s table stakes.

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IWD 2023: Celebrating women around the world who are championing equity

Zendesk

My vision for the future of work is one of equitable opportunities and flexible choices for all women, where most enterprises actually transform value and mission statements into meaningful actions to provide bias-free spaces for working moms who want to continue their career development.” You spoke about ‘equity.’

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Employee experience journey mapping: A step-by-step guide

Zendesk

Similar to customer journey mapping , this process helps the company assess its ability to meet employee expectations. Employee journey mapping helps you identify moments in the employee lifecycle where staff members feel engaged and disengaged from their work. to 1 in 2020. Benefits of employee experience journey mapping.