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How Aramex’s Young SAM Program Provides Strategic Value and Impact

Strategic Account Management Association

Aramex was the recipient of the 2021 SAMA Excellence Award for “Outstanding Young SAM Program.”. Key Account Planning: Outlines a standardized methodology and template for key account planning, which has enabled the team to use account plans as a communication vehicle for internal and customer-facing purposes.

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8 Local Government Public Dashboard Examples

Envisio

Example 1: City of Minnetonka, MN – Strategic Profile & Community Dashboard Community size: 53,266 residents Dashboard maintained by: Communications and Marketing Team The team at the City of Minnetonka is passionate about providing residents with a high level of transparency about the work they do.

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Why ABM is essential to your business

Arpedio

MARCH 4, 2021. March 4 2021. ABM should be customer-led and team-enabled Sales and marketing need to co-orchestrate the account plan Mapping out the customer journey is absolutely crucial ABM starts with a mindset change and management needs to support this cultural shift Watch the LinkedIn Live session here. Back to blog.

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Book review – Managing Brands

Red Star Kim

Most M&BD professionals will have some involvement in brand work – whether through campaigns for brand awareness and activation or brand management (ensuring that all activities and communications are in line with agreed brand guidelines). In professional services there is only Accenture at 31 (which has grown 15%).

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ChatGPT: Opportunities and Risks Related to AI-Generated Content

Strategic Communications

PLAGIARISM May Habib is the co-founder and CEO of Writer , an AI writing platform. GPT, says Nik McFly, co-founder of the AI school Hybrain Academy , “is a language model, and its main goal is not to produce copied or plagiarized content.” Currently, Armstrong notes, “ChatGPT is only trained on data fed to it up until 2021.”