Strategic Account Management Association

AUGUST 6, 2021

Form an organizational capability around co-creating products and solutions with our customers Redesign our philosophy around our customers’ needs Make a positive business impact on our customers’ operations Ingrain a deeply customer-centric vision and mission for sales. Communication is critical.

Supply Chain 520

Supply Chain Logistics Co-Creation e-Learning 520

KAM With Passion

JUNE 20, 2021

True Key Account Management is very much about change management and the creation of new, more collaborative, ways to work. Advanced – Module 5: Driving co-creation with a truly strategic account. Fundamentals of Finance and P&L Management (base level). Understanding Personality types and communication styles.

Key Account Management 130

Key Account Management Account Management Co-Creation Account Planning 130

MDI Training

MARCH 4, 2024

Improved Communication and Collaboration GenAI tools can streamline communication and project management, which could lead to a more cohesive and less stressful work environment. In finance, GenAI could improve risk assessment and fraud detection. Read More AI Co-Trainer at MDI Management Development by Aline | 24.

Leadership 59

Leadership Digital Transformation Co-Creation Artificial Intelligence 59

Envisio

JULY 21, 2023

The creation of the white paper was also informed by leading local government practitioners at the ICMA 2022 Annual Conference and in collaboration with the GFOA. “We We invite and encourage others in the government finance sector to do the same. GFOA is proud to serve as a resource and catalyst for innovation.

Government 52

Government Finance Co-Creation Innovation 52

Envisio

AUGUST 1, 2023

Example 1: City of Minnetonka, MN – Strategic Profile & Community Dashboard Community size: 53,266 residents Dashboard maintained by: Communications and Marketing Team The team at the City of Minnetonka is passionate about providing residents with a high level of transparency about the work they do.

Government 98

Government Decision-making Co-Creation Finance 98

Arpedio

MARCH 7, 2022

ABM should be customer-led and team-enabled Sales and marketing need to co-orchestrate the account plan Mapping out the customer journey is absolutely crucial ABM starts with a mindset change and management needs to support this cultural shift Watch the LinkedIn Live session here. Key takeaways. Why ABM is crucial to the SAM journey.

Co-Creation 52

Co-Creation Account Management Account Planning Key Account Management 52

Red Star Kim

MAY 11, 2023

Most M&BD professionals will have some involvement in brand work – whether through campaigns for brand awareness and activation or brand management (ensuring that all activities and communications are in line with agreed brand guidelines). In professional services there is only Accenture at 31 (which has grown 15%).

Management 130

Management Co-Creation Publishing Leadership 130