2021 Co-Creation Leadership Stakeholders 
Strategic Account Management Association
JANUARY 25, 2022
Pfizer is the winner of the 2021 SAMA Excellence Award for “Innovative Value Co-Creation.” Past attempts by the customer to solve this challenge involved engaging both hospital staff and primary care leadership. Stakeholder management. My team and I led the internal mind-mapping of the customer’s stakeholders.
Strategic Account Management Association
AUGUST 6, 2021
Aramex was the recipient of the 2021 SAMA Excellence Award for “Outstanding Young SAM Program.”. The program was sponsored by the CEO of Aramex, who created the role of chief commercial officer to drive the required change with the support of the whole C-suite in close cooperation and partnership with the leadership of the regions.
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Clarity Engagement Solutions
FEBRUARY 12, 2021
Oh no, 2021 has started and our plan is already outdated! In 2020 most pharmaceutical companies continued their strategic planning as if by 2021 everything would be back to normal. But the reality is, 2021 is far from that. We are changing our habits and your healthcare stakeholders aren’t any different. Sounds familiar?
Clarity Engagement Solutions
FEBRUARY 12, 2021
Have you found that your 2021 strategies for engaging with your customers aren’t working as expected? In 2020 most pharmaceutical companies had to shift strategies to reach their customers via multi-channel, digital platforms, with hope that by 2021, everything would be back to normal. But the reality is, 2021 is far from that.
MDI Training
JULY 7, 2022
In late November 2021, we were invited by a client to participate in an RFP for 4 regional meetings – an event of sales executives. The conference program was developed around the following guiding themes: Leadership. Needs : new leadership, new composition of regions, networking between countries and functions in focus.
Red Star Kim
MAY 11, 2023
Towards the end of the post is a review of a classic brands book “ Brand Leadership” By David A Aaker and Erich Joachimsthaler which I published some time ago. The course also offers a helpful brand creation plan and a brand plan template (brand essence, brand assets, brand protection and brand strategy).
SmartKarrot
MARCH 8, 2022
Her portfolio is gilded with leadership roles like board director, investor, COO, and P&L owner. Caroline was also named one of the Top 100 Customer Success Strategists for 2020-2021. Diana also co-created the ‘Open Book of Customer Success,’ a free workspace with all the resources to help Customer Success professionals.
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