Insightly

JANUARY 10, 2024

To help you answer this question, Ascend2 and Insightly fielded The Future of Martech 2024 survey in September, 2023. 2024 change #1: Apps will incorporate more AI for you The first takeaway for 2023 is about, of course, AI. AI caused a panic in 2023, but we’ll see a change in 2024. You’ll still need humans for that, she says.

Finance 52

Finance CRM Acquisition Decision-making 52

ProlifIQ

AUGUST 17, 2023

One such strategy gaining popularity among sales and customer success leaders is the “land and expand” approach. This method focuses on acquiring new customers while simultaneously nurturing existing accounts to drive expansion and increase company revenue.

Acquisition 52

Acquisition Stakeholders Customer Success Profitability 52

ProlifIQ

FEBRUARY 23, 2024

The State of Account Planning in 2024 2023 was a challenging year for go-to-market teams. To better understand how teams are adapting to this new environment, we surveyed over 250 professionals across sales, customer success, account management, and more about their account planning processes, challenges, and priorities for 2024.

Account Planning 52

Account Planning CRM Energy and Utilities Account Management 52

PandaDoc

APRIL 11, 2023

Granted, new business is always welcome, but standard sales training doesn’t always emphasize the fact that customer retention is much cheaper for businesses than customer acquisition. Customer retention is something you have to work at, though. Always remember customer success is your success.

Sales 52

Sales e-Learning Small Business Procurement 52

SmartKarrot

JANUARY 18, 2022

SaaS spending across companies of varying operational sizes is expected to reach a value of $500 billion by the year 2023. billion by the year 2023. Prioritization of Customer Experiences. 86% of customers stated that they would be willing to pay more if it means receiving a better customer experience.

Artificial Intelligence 10

Artificial Intelligence Facilitation Cybersecurity Software 10