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A 5-minute guide to drip campaign marketing

Insightly

One particular avenue that has stood the test of time is email marketing. Just when many thought it was fading away, email marketing is a stronger channel than ever. It’s projected that by 2026, there will be a staggering 4.73 A 2020 study from Litmus indicates that email marketing drives whopping $36 for every $1 spent.

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SMB sales playbook — tips, tools, and strategy to increase your wins

PandaDoc

Thousands of small and midsize businesses (SMBs) are joining the market every week. Which approach and tools should you implement to make the most of this potential? Selling to small and medium businesses is different from B2C deals, where people are ready to make a purchase without extra persuading. In the U.S.

B2C 52
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Why your CRM configuration is vital

Insightly

Customer relationship management encompasses all aspects of a business’s relationship with its customers – from marketing, sales, and support functions. A well-implemented validation process helps maintain high-quality data by spotting issues early on before they become ingrained in decision-making processes.

CRM 52
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Why your CRM configuration is vital

Insightly

Customer relationship management encompasses all aspects of a business’s relationship with its customers – from marketing, sales, and support functions. A well-implemented validation process helps maintain high-quality data by spotting issues early on before they become ingrained in decision-making processes.

CRM 52
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Gap Analysis Explained: What is a Gap Analysis + Why Your Strategic Plan Needs One

OnStrategyHQ

A gap analysis can ultimately be used to look at both internal and external factors or shortcomings within the organization regarding how the organization meets customer or market needs. Market gaps. Marketing performance data, like SEO rankings, web traffic, conversions. Market expansion opportunities. Product gaps.

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Innovative Account Planning Strategies to Help You Beat Your Competition

ProlifIQ

By 2026, companies that use a planned, orchestrated, and customer-aligned strategy will outperform their competition by 50% higher revenue growth, according to Gartner. . This is accomplished by aligning sales, customer success, and marketing, and using all of your resources to coordinate and conquer. Closing the first deal.

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Why Every SaaS Company Should Invest in Customer Success

SmartKarrot

It has a huge market size of USD 158 Billions in 2020 and is expected to grow to USD 307 Billions by 2026. So what makes it so fascinating? Align marketing to right direction. Traditional marketing team represents the ideas associated with the brand. SaaS sales are different from traditional sales.