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9 Unexpected Reasons Why Key Account Management is Important

Account Manager Tips

Key account management is the secret to grow revenue and customer retention. Importance of key account management Existing business is cheaper and more profitable than new business. Account growth, renewals and advocacy are difficult for indirect suppliers because procurement focus on spend management. Pass it on.

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How Much Revenue Are You Missing From Key Accounts?

Revegy

According to a CSO Insights study, companies that engage in effective ongoing key account planning have win rates nearly double that of companies without a formal process. What would a 9 to 11-point increase to your key account growth mean for your organization? The Strategic Cost of Key Accounts.

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Key account management strategy: Setting things in motion

PandaDoc

More than growth, sustainability is crucial. User/product fit Next, consider the accounts that match your product or service. Primarily, you want to prioritize relationships with clients that meet your ideal customer profile. Have a growth plan for each account. Compare results with the KPIs specified.

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An In-Depth Guide to Strategic Account Management

Janek Performance Group: Account Planning

The ideal account manager recognizes that this is a lengthy process. It might need months or even years of careful cultivation and development before it’s time to push for account growth. You also should have account managers who have excellent organizational skills. Not only on the client side but on your side.

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Artificial Intelligence and the Augmented SAM

Mercuri International

Set objectives & strategy A SAM should create a sensible and sustainable strategy for strategic accounts, help develop the account plan, and build buy-in across the organization. AI tools to augment the SAM might include: Embedded tools to predict strategic account growth areas. Account planning automation.

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Mar 07 – Customer Success Jobs

SmartKarrot

Develop and implement tailored and proactive customer programs that provide continued value to the customer and drive long-term account growth. Define and develop metrics and dashboards to provide visibility and actionable insights to internal teams and leadership. Assess client health and develop strategies to mitigate churn.

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Feb 01 – Customer Success Jobs

SmartKarrot

Own metrics related to the successful onboarding, retention, and growth of Teampay customers. Provide regular reporting to the leadership team on metrics, goal attainment, programs, and customer feedback. Manage a portfolio of accounts with a focus on renewals and up-sell conversations. Apply here: [link] .