Arpedio

JANUARY 5, 2024

In the competitive landscape of today’s market, understanding the trifecta of sales targets , business strategy , and client dynamics can propel a sales team’s success exponentially. Let us delve into the specifics that underscore the potency of a carefully crafted account strategy.

Account Planning 52

Account Planning Value Proposition Account Management Sales 52

SalesPop

MARCH 19, 2021

An extremely important aspect of account management is the strategic aspect, the plans of dealing with various accounts. I recently discovered through research just how much of an impact real account planning can have on company success. Account Planning Basics. Planning Specifics.

Account Planning 98

Account Planning Energy and Utilities Account Management CRM 98

Arpedio

JANUARY 4, 2024

In the competitive world of B2B sales, harnessing the power of an effective account mapping strategy is key to sales optimization and revenue growth. As businesses vie for market dominance, an articulate account strategy empowers organizations to deepen customer relationships and scale their operations effectively.

B2B 52

B2B Sales Decision-making CRM 52

Cosawi

FEBRUARY 27, 2023

Today, as advisors in the strategic account management space, we are surprised and disheartened to see that marketing is often not only missing at the strategic account team table but also working from an inside-out products focus, rather than an outside-in customer focus. But this is only the starting point.

Marketing 52

Marketing Suppliers Investors Account Planning 52

Miller Heiman Group

JANUARY 31, 2019

Based on your relationship map, you want to develop a plan for how you will prioritize opportunities to solve the buyer’s major problems beyond your initial offering. This account plan should also utilize whatever assets possible from marketing, implementation, customer support, product development and sales enablement, etc.,

Account Planning 83

Account Planning Decision-making Account Strategy Prioritization 83

Arpedio

JANUARY 11, 2023

How to Succeed With Account Management. Let’s show you how to get the most out of your account management! In this blog, we’ll break down the concept of account management, and why it’s so important in order to drive a successful business in today’s increasingly complex B2B industry. Back to blog.

Account Management 52

Account Management Management Key Account Management B2B 52

SBI

OCTOBER 22, 2019

MARK: You’re handicapped as an organization if you don’t have a way to see what’s going on in your key accounts today and identify the pathways for optimal revenue growth tomorrow. Where key account management solutions are different than other sales tech is that they lift the cover on what’s happening in key accounts.

Account Planning 23

Account Planning Key Account Management Account Management Sales 23

Revegy

JULY 17, 2018

A key account strategy map facilitates the collaboration internally with your team, and externally with your customers to help you gain insight into their strategies, and show how you can directly help them achieve their overarching business objectives. 6) Keep Up Momentum with an Action Plan.

Account Planning 40

Account Planning Suppliers Profitability Decision-making 40

SmartKarrot

OCTOBER 17, 2022

Account mining can help your business identify, recognize and expedite potential areas of account growth, future account projections, and much more. Account mining allows companies to monitor existing accounts and maintain a comprehensive, centralized data repository.

Account Strategy 10

Account Strategy Account Management Digital Transformation Profitability 10

SmartKarrot

AUGUST 10, 2021

Partner with the executive leadership team to develop and execute account engagement, retention, and growth strategies. Be a thought leader in developing and executing on Customer Success and Account Management best practices that can be used across the organization.

Customer Success 17

Customer Success Onboarding Account Strategy Prioritization 17

Arpedio

AUGUST 24, 2022

Think of it like this: a marketing strategy that sales, marketing and account management professionals use in order to maintain marketing efforts to their existing clients. Keep on reading as we define account planning and dive into how you can perform efficient and successful account planning.

Account Planning 52

Account Planning Account Development Management Account Management 52

SmartKarrot

FEBRUARY 9, 2022

Work closely with product management to ensure that customer needs are being prioritized and addressed appropriately. Leverage data to identify trends in customer satisfaction and financial growth strategies. Identify and nurture opportunities to expand the commercial activities within an account.

Customer Success 3

Customer Success Prioritization Account Strategy Account Management 3

Hubspot Sales

JULY 1, 2019

Customer success managers deliver a custom onboarding experience, then work to develop relationships with multiple stakeholders at multiple levels (rather than leaving an account’s success to a single advocate, power user, or internal champion). How to Implement ABS.

Stakeholders 85

Stakeholders Finance Sales Decision-making 85