Account Management, Co-Creation, Decision-making and Meetings

FROM EXECUTIVE SPONSORSHIP TO EXECUTIVE ENGAGEMENT

Strategic Account Management Association

OCTOBER 26, 2021

We too often confuse strategic account sponsorship with corporate project sponsorship, where sponsorship is a way to escalate issues or decision-making when in need. When done right, strategic account sponsorship begs to have a very different definition. This name implies buy-in from the executive and the “be-in” mindset.

Account Management

Account Management Co-Creation Leadership Decision-making

How Aramex’s Young SAM Program Provides Strategic Value and Impact

Strategic Account Management Association

AUGUST 6, 2021

Director Global Account Management, Aramex. Aramex services include international and domestic express delivery, freight forwarding, integrated logistics and supply chain management, and e-commerce solutions. Its mission is to handle defined strategic key accounts. By Shahaboddin Wahdatehagh, Sr.

Supply Chain

Supply Chain Logistics Co-Creation e-Learning

Key Account Management (KAM) – Research companies, use KAM technology and maintain momentum

Red Star Kim

JUNE 15, 2023

Key Account Management (KAM) – Research companies, use KAM technology and maintain momentum. Key Account Management (KAM) – Research companies Larger firms may have access to research and knowledge specialists. How should firms identify their strategic accounts? Why do law firms needs SAM?

Key Account Management

Key Account Management Account Management Management Client Relationships

4 Ways NLP AI and Sales Methodology Will Join Forces

Upland

JUNE 30, 2023

Personalized Customer Experiences Modern enterprise sales methodology thrives on data-driven decision-making. Co-Customer Selling: Enterprise selling has been changing. In the future customers will actively participating in the co-creation process. Few B2B enterprise teams present predefined solutions.

Co-Creation

Co-Creation Sales B2B Decision-making

How to systemise account management in your agency, with Alex Raymond

Account Management Skills

AUGUST 24, 2021

In this episode, I talk to Alex Raymond from Kapta about everything to do with account management processes. Not project management systems, not CRM systems, but having a dedicated system to guide the agency account management team, when it comes to managing and delve developing existing client relationships.

Account Management

Account Management Management Account Planning Co-Creation

Why every agency account manager needs to be good at brief writing, with Ceylan Boyce

Account Management Skills

JUNE 15, 2021

We talked about: why it’s so important for an agency account manager to have have that important skill of writing briefs. Now, it’s a really fundamental part of an account manager’s role is to write a really good brief. I think this, particularly for the agency, account manager community is key.

Account Management

Account Management Management Advertising Healthcare

Transformation through Agile Leadership

Cosawi

DECEMBER 28, 2021

We too often confuse strategic account sponsorship with corporate project sponsorship, where sponsorship is a way to escalate issues or decision-making when in need. When done right, strategic account sponsorship begs to have a very different definition. This name implies buy-in from the executive and the “be-in” mindset.

Leadership

Leadership Co-Creation Account Management Decision-making

What type of B2B sales will still exist in 50 years?

QYMATIX

OCTOBER 19, 2021

Key Account Managers had to prepare a visit to a potential client thoroughly. Key Account Managers can now call clients in seconds – even to meet them virtually thanks to video and webinars. Meetings face to face are becoming a rare commodity. can still rouse panic in the most prepared sales managers.

Artificial Intelligence

Artificial Intelligence B2B Computers and Electronics Internet

4 Sales Methodologies That Will Maximize Your Sales Success

Arpedio

MARCH 27, 2023

SAMA 7-step Strategic Account Management Process 4. The MEDDIC sales methodology is well-suited for enterprise sales organizations that need extensive qualification as enterprise sales (almost always) require 1) engagement from numerous stakeholders, and 2) a complex solution to meet their needs. Table of Contents 1.

Sales

Sales Account Management e-Learning Decision-making

White Space Analysis: A Complete Guide

Arpedio

JANUARY 26, 2022

White Space Analysis for Key Account Management. There’s no denying that White Space is intriguing for all stakeholders in the SAM (Strategic Account Management) ecosystem. By performing White Space Analysis on your key accounts, you’ll be able to: Spot opportunities for cross- and upselling.

Account Management

Account Management B2B Key Account Management Co-Creation

White Space Analysis: A Complete Guide

Arpedio

JANUARY 26, 2022

White Space Analysis for Key Account Management. There’s no denying that White Space is intriguing for all stakeholders in the SAM (Strategic Account Management) ecosystem. By performing White Space Analysis on your key accounts, you’ll be able to: Spot opportunities for cross- and upselling.

Account Management

Account Management B2B Key Account Management Co-Creation

What type of B2B sales will still exist in 50 years?

QYMATIX

OCTOBER 19, 2021

Key Account Managers had to prepare a visit to a potential client thoroughly. Key Account Managers can now call clients in seconds – even to meet them virtually thanks to video and webinars. Meetings face to face are becoming a rare commodity. can still rouse panic in the most prepared sales managers.

Artificial Intelligence

Artificial Intelligence B2B Computers and Electronics Internet

Here’s What You Missed at TRANSFORM 2020

Showpad

OCTOBER 9, 2020

Showpad Co-founder and President, Louis Jonckheere, spoke about creating an easy B2B customer experience. . In fact, 77% of B2B buyers feel that making a purchase is too complicated and time consuming. Customer knowledge lives in your CRM systems, surveys, meeting notes, market research and excel sheets. We move culture.

Co-Creation

Co-Creation Healthcare B2B Customer Knowledge

Maximizing Customer Retention: The Role of Key Account Management in Customer Success Management

DemandFarm

AUGUST 31, 2023

Success lies in a tailored, strategic approach to customer success management. One that leverages Key Account Management (KAM) principles to retain customers and transform them into brand advocates. Masterclass by Forrester Principal Analyst Anthony McPartlin: Why companies fail with key account management?

Key Account Management

Key Account Management Account Management Customer Success Management

The Sliding Scale of Sales Transformation

Mike Kunkle

MAY 11, 2022

Understanding general buyer personas and buyers’ journey or buying processes, including challenges, opportunities, impacts, needs, objectives, priorities (COIN-OP), decision process, decision criteria, decision roles, desired outcomes with metrics and measures, and consideration of both the decision makers’ business and personal needs.

Co-Creation

Co-Creation Sales Sales Training Decision-making

Account-Based Selling: A Deep Dive with Lee Levitt and Ulrik Monberg

Arpedio

OCTOBER 30, 2023

Account-Based Selling: A Deep Dive with Lee Levitt and Ulrik Monberg Explore the ARPEDIO platform ← Back to blog In the ever-evolving world of enterprise sales, strategies and tools are constantly refined to meet the dynamic needs of businesses. He recalls a meeting with the CEO of a large insurance company.

Co-Creation

Co-Creation Account Planning Artificial Intelligence Leadership

Artificial Intelligence and the Augmented SAM

Mercuri International

MAY 23, 2023

However, while it’s tempting to debate the full breadth of philosophical and ethical issues that AI — particularly generative AI — raises, it’s also useful to look at it at a more pragmatic level and ask, “What exactly can it do for my job, and what changes do I need to make to the way I think, if I’m going to benefit?”

Artificial Intelligence

Artificial Intelligence Value Proposition Account Management Co-Creation

The Art of Client Service, with Robert Solomon

Account Management Skills

OCTOBER 4, 2021

He’s the author of the must read book for anyone in agency account management, ‘The Art of Client Service’ In this chat, we talked about: why there are fewer account managers doing more with much less experience. and why often the work of great account management isn’t recognised.

Advertising

Advertising Account Management Management Emotional Intelligence

Account-Based Selling (ABS): Everything you need to know

Arpedio

APRIL 1, 2022

An era where sales and strategic account management are driven by intelligent, targeted prospecting in close collaboration with marketing. This way, every account is treated like its own market, and sales and marketing work together and put a lot of effort into turning prospects into customers. Build trust with decision-makers.

Stakeholders

Stakeholders B2B Account Management Decision-making

Why a quality Sales enablement solution is a must-have business asset

Showpad

OCTOBER 8, 2019

Sales enablement as a methodology itself is beyond ripe for innovation and transformation, making Sales enablement tools mission critical to today’s businesses. It’s a strategy for converting as many leads as possible, while making the full Sales cycle smoother. In most spheres, the evolution is welcome. That’s where you come in.

Sales

Sales Software Software Co-Creation

Pipeline Management Training 101 — Everything You Need to Know

Hubspot Sales

DECEMBER 27, 2023

Pipeline management training can increase your sales manager’s effectiveness. It can also provide the necessary structure and knowledge to help sales teams improve their account management processes. According to Gartner, 72% of chief sales officers (CSOs ) cite improving pipeline creation as their top priority.

Management

Management CRM Sales Management Co-Creation

Seismic Acquires Percolate to Create Exceptional Content Experiences at Every Point in the Customer Journey

SBI

NOVEMBER 7, 2019

Doug Winter, Seismic co-founder and CEO. Seismic, the market leader for sales enablement platforms, today announced the acquisition of Percolate, a leading marketing campaign orchestration and content management platform. Even add a "schedule a meeting" button. Account Planning. Video Reviews. Lead Engagement.

Acquisition

Acquisition Account Planning B2B Onboarding

Strategic Accounts Today

FROM EXECUTIVE SPONSORSHIP TO EXECUTIVE ENGAGEMENT

How Aramex’s Young SAM Program Provides Strategic Value and Impact

Trending Sources

Key Account Management (KAM) – Research companies, use KAM technology and maintain momentum

4 Ways NLP AI and Sales Methodology Will Join Forces

How to systemise account management in your agency, with Alex Raymond

Why every agency account manager needs to be good at brief writing, with Ceylan Boyce

Transformation through Agile Leadership

What type of B2B sales will still exist in 50 years?

4 Sales Methodologies That Will Maximize Your Sales Success

White Space Analysis: A Complete Guide

White Space Analysis: A Complete Guide

What type of B2B sales will still exist in 50 years?

Here’s What You Missed at TRANSFORM 2020

Maximizing Customer Retention: The Role of Key Account Management in Customer Success Management

The Sliding Scale of Sales Transformation

Account-Based Selling: A Deep Dive with Lee Levitt and Ulrik Monberg

Artificial Intelligence and the Augmented SAM

The Art of Client Service, with Robert Solomon

Account-Based Selling (ABS): Everything you need to know

Why a quality Sales enablement solution is a must-have business asset

Pipeline Management Training 101 — Everything You Need to Know

Seismic Acquires Percolate to Create Exceptional Content Experiences at Every Point in the Customer Journey

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