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The Perplexing Power of Process & Methodology in Complex B2B Sales

Mike Kunkle

Total Quality Management (TQM), Business Process Management (BPM), Six Sigma, and Lead Sigma are powerful methods for this sort of work. It’s also how I have applied systems thinking to The Building Blocks of Sales Enablement to deliver business impact (see this link for a webinar recap on the business impact topic).

B2B 198
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How to reach more senior clients, with Jenny Plant

Account Management Skills

One of the things that account managers who come on my Account Accelerator programme tell me is that they have a barrier to growing existing business, because they don’t feel like they’re talking to the decision maker. The second one is to decide whether you have a good relationship with the procurement department.

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How agencies are navigating the legalities of AI use, with Sharon Toerek

Account Management Skills

We also ran an AI for Account Managers webinar recently together with Roy Murphy and the recording has been asked for several times. So can you talk to us a bit about how basically guidelines for agencies and account managers in particular that might be using those tools? 35:32 Sharon Toerek Exactly.