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Beyond Sales: The Art of Strategic Account Management in the Digital Era

DemandFarm

Join Joshua Gregg – President, Americas at DemandFarm , as he catches up with Maria Dominguez – PM Global Account Management, DHL , and Russ Sharer – CSO, Brooks Group , for an unfiltered conversation. It’s all about nurturing those high-impact relationships that could be the game-changers for your business.

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Season #1, Episode #47: Re-Thinking How To Invest In Your Key Customer Accounts With Denise Freier

The Congruity Group

After more than 40 years of driving sales and customer relationships at IBM, Denise made her way to the Strategic Account Management Association. At its core, SAMA is focused on sharing best practices for, you guessed it, Strategic Account Managers.

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Using Multi-Factor Analysis to Maximize Sales Performance Improvement

Mike Kunkle

The Current State Situation Historically, due to being in a mature vertical where you have serviced many customers for many years, with upgrades, maintenance, services, and expansions, you have focused on territory management and account management and experienced reasonable growth in your industry.

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How agencies are navigating the legalities of AI use, with Sharon Toerek

Account Management Skills

We also ran an AI for Account Managers webinar recently together with Roy Murphy and the recording has been asked for several times. So can you talk to us a bit about how basically guidelines for agencies and account managers in particular that might be using those tools?

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How does Customer Success / Client Success work within the Enterprise?

SmartKarrot

The starting point of any given customer success company should delve into a couple of terms like product knowledge, Task orientation, Strategic thinking, Domain Knowledge, etc. Over and above, the billing, are the accountants doing enough? And how about the marketing, are you tracking your clients’ webinars or emails?

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Book review: Neuroscience for learning and development by Stella Collins

Red Star Kim

The colours worn by the facilitator may have an impact In webinars you’ll need more slides as people are wired to pay attention to “change” – use pictures or video rather than text Echoic memories are short – only holding about 3-4 seconds worth of information.

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How an SEO agency is automating their internal workflow using AI tools, with Dale Bertrand

Account Management Skills

This episode is for you if you’re curious to know how an SEO strategy agency is using AI tools to reduce the amount of repetitive, tedious tasks and free up the team to work on more of the strategic thinking for their clients. And then also they are doing excellent work for some global brands. Jenny Plant Okay, fair enough.