Red Star Kim

MARCH 6, 2023

Delegates were from legal and accountancy firms with roles as varied as marketing, digital marketing, business development, PR and key accounts (executives, managers and a director). And we analyse the analytics from our digital marketing performance.

Strategic Thinking 130

Strategic Thinking Cybersecurity Digitalization Stakeholders 130

CMOE

MARCH 6, 2023

The blog provides business resources broken down into six categories: Articles: The latest articles that cover a wide range of topics, including management, people and culture, engineering, design, and PR and marketing Collections: Articles that are organized into topical sections (e.g.,

Finance 98

Finance e-Learning Innovation Leadership 98

Red Star Kim

FEBRUARY 14, 2023

Develop marketing consultancy skills There was considerable discussion about the changing nature of our roles in marketing and business development. Marketing consultancy (whether inhouse or an external consultant) requires a slightly different mix of skills to other types of consultancy.

Emotional Intelligence 130

Emotional Intelligence Marketing Stakeholders Communication 130

Red Star Kim

APRIL 12, 2023

However, the digital revolution reduced the distinction between B2C (Business to Consumer) and B2B marketing with increasing use of digital marketing throughout the professional services client journey. Traditional marketing models (e.g. Or is the digital marketing more relevant as technology is evolving etc?

Media 130

Media Marketing B2C Stakeholders 130