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Referrer Management – Capacity and Capability

Red Star Kim

Not ideal for mapping complex relationships across an organisation or co-ordinating integrated content and events programmes. We also mentioned data cleaning systems such as Cirrom Marketing technology system review – Clean contact data with Cirrom (kimtasso.com) to help with those daunting data cleansing tasks.

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Professional services marketing/BD case studies – Moore Kingston Smith, Mazars, Capsticks, Fladgate, Travers Smith, Mills & Reeve and brand awards

Red Star Kim

There are 15 people in M&BD – eight in BD and bids and seven in marketing, communications and events. This improved the effectiveness of networking events. Senior level all the way down to junior and include those that are already onboard but also the trickier ones to convert as well.

Marketing 130
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The Proactive M&BD Executive – Culture shock, marketing models, fee-earner engagement, qualifications and social media

Red Star Kim

How can I be proactive when we are just trying to keep our head above water with constant pitch/event requests. Marketing systems A number of systems commonly used by professional services firms were reviewed. It’s great that people have a vested interest but it can be hard to manage and get a final sign off”.

Media 130
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Key Account Management: The Ultimate Guide

Hubspot Sales

A KAM needs leadership abilities to guide her team members (which might include a salesperson, marketer, technical support, implementation and/or onboarding specialist). Key account programs have a lot of moving parts. Keeping track of your accounts' satisfaction and reporting on their status to the organization.