PartnerTap

JUNE 8, 2021

Making this cultural transition requires: Leaders who understand the new environment Empowering employees to make decisions Working collaboratively with partners Sharing data Leveraging automation and AI technologies. Leadership. They need to make sure tech is a value add and is adopted by their team.

Digital Transformation 83

Digital Transformation Digitalization Co-Creation Artificial Intelligence 83

Cosawi

JULY 14, 2021

Driven by her desire to make a real difference to patients’ lives and following a successful 30-year career in executive sales and marketing roles in the pharmaceutical and biotechnology industry, Dominique now advices organizations on effective KAM business transformation and implementation. CO-ORCHESTRATION AND CO-CREATION .

Co-Creation 52

Co-Creation Marketing Value Proposition Key Account Management 52

Red Star Kim

MAY 11, 2023

Towards the end of the post is a review of a classic brands book “ Brand Leadership” By David A Aaker and Erich Joachimsthaler which I published some time ago. The course also offers a helpful brand creation plan and a brand plan template (brand essence, brand assets, brand protection and brand strategy).

Management 130

Management Co-Creation Publishing Leadership 130

Arpedio

OCTOBER 30, 2023

Table of Contents This article is based on an episode of the Thoughts On Selling Podcast hosted by Lee Lewitt , Principal Sales Productivity Consultant at the Acelera Group. For account managers, the technology should provide insights and learning, making their job more manageable and more effective.

Co-Creation 52

Co-Creation Account Planning Artificial Intelligence Leadership 52

Mike Kunkle

MAY 11, 2022

That depends on a variety of factors, which I will share in this article. Understanding business models, financial acumen, operational metrics, and outcomes such as key performance indicators and critical success factors, pricing, how customer organizations make money, and how to build a business case and calculate ROI. Sales Acumen.

Co-Creation 130

Co-Creation Sales Sales Training Decision-making 130

KAM With Passion

MARCH 17, 2022

Quite enthusiastic about the concept of KAM after an expensive training with a prestigious academic organisation, the leadership team had decided to launch a KAM initiative. Other relevant KPIs measure how efficiently the sales process is driven from its early stage to the final decision.

Key Account Management 130

Key Account Management Account Management Co-Creation Global Accounts 130

Mercuri International

MAY 23, 2023

However, while it’s tempting to debate the full breadth of philosophical and ethical issues that AI — particularly generative AI — raises, it’s also useful to look at it at a more pragmatic level and ask, “What exactly can it do for my job, and what changes do I need to make to the way I think, if I’m going to benefit?” But there are risks.

Artificial Intelligence 52

Artificial Intelligence Value Proposition Account Management Co-Creation 52

Red Star Kim

OCTOBER 18, 2022

It also highlights two key models – for which there are assessments – on which to base leadership and organizational transformation. The core message of the book is the need to move away from a “command and control” model of management towards a more collaborative and inclusive style of people leadership. These are shown below.

Organization 130

Organization Innovation Leadership Management 130

SBI

NOVEMBER 7, 2019

Doug Winter, Seismic co-founder and CEO. The unification of two essential pillars in the marketing technology stack will also offer comprehensive insights and data for marketers to make full-scale, intelligent improvements to their entire content investment. Blog Article. Blog Article. Public Relations Manager, Seismic.

Acquisition 20

Acquisition Account Planning B2B Onboarding 20