Red Star Kim

FEBRUARY 8, 2024

And to evaluate the relative attractiveness of different segments Malcolm McDonald on value propositions – How to develop them (kimtasso.com) In professional service firm (PSF) marketing there is the challenge that we often span both B2B and B2C markets , across multiple sectors and for sometimes hundreds of service lines in different territories.

Value Proposition 130

Value Proposition Key Account Management Digitalization Sales 130

Red Star Kim

DECEMBER 5, 2023

Leadership and the In-Group/Out-Group Phenomenon (blanchard.com) Create a sense of unity by reminding people we are on the same team and all striving for the same results (happy clients and increased profits). A similar approach would be to unite people behind the need to focus on client interests and overcoming competitor activity.

CRM 130

CRM Marketing Interpersonal Skills Client Relationships 130

Zendesk

JANUARY 26, 2022

When you think of sales, the first thing that pops into your mind is probably chasing profits—followed closely by how to chase those profits. B2C sales (business-to-consumer sales). They’re frequently more complex, involve more players, and take longer than B2C (business-to-consumer) sales. Enterprise sales. SaaS sales.

B2C 52

B2C Account Management B2B Sales 52

Red Star Kim

JUNE 16, 2022

Alongside generating new business directly from clients and developing existing client relationships, referrer management was seen as vital to generate revenue and profit – particularly for those reliant on commercial transactions in B2B and consumer clients in B2C.

Management 130

Management Key Account Management Digitalization Communication 130

Zendesk

JUNE 30, 2022

Additionally, investing just 5 percent in customer retention has been shown to boost profits by a minimum of 25 percent. Investing just 5% in customer retention has been shown to boost profits by a minimum of 25%. Make it easy for your happy clients to post reviews online and share stories on social media. Use automation tools.

Sales 98

Sales Decision-making B2C Profitability 98

Account Management Skills

FEBRUARY 20, 2023

So, obviously, as part of that being very proactive with the client management, the client relationships, you are at the cutting edge you mentioned earlier on about leveraging your understanding of what’s going on with other clients, bringing other clients that insight. It’s bit more complicated.

Stakeholders 52

Stakeholders B2B Decision-making Marketing 52

SmartKarrot

MARCH 8, 2022

A star in the world of Customer Success, Amarachi Ogueji is known for her exceptional skills in retaining B2B and B2C SaaS clients. She guides organizations through their transition periods and transforms them into their most customer-centric, disciplined, and profitable versions. Amarachi Ogueji. Rachel Provan.

Customer Success 21

Customer Success Co-Creation Customer Experience Leadership 21