Strategic Account Management Association
JANUARY 25, 2022
Pfizer is the winner of the 2021 SAMA Excellence Award for “Innovative Value Co-Creation.” This option led to the creation of a systematic, standardized workflow through education, while better allowing for timely assessments. By Emily Williams, Strategic Account Manager , Pfizer. How the project became a reality.
Strategic Account Management Association
AUGUST 6, 2021
Form an organizational capability around co-creating products and solutions with our customers Redesign our philosophy around our customers’ needs Make a positive business impact on our customers’ operations Ingrain a deeply customer-centric vision and mission for sales. Segments are managed by leaders specialized in each industry.
Clarity Engagement Solutions
FEBRUARY 12, 2021
We are changing our habits and your healthcare stakeholders aren’t any different. We have seen attempts to influence healthcare stakeholders despite severe restrictions with multichannel marketing. They figured out how to truly engage with healthcare stakeholders. We are covering this step in this blog. But there’s more.
Clarity Engagement Solutions
FEBRUARY 12, 2021
Companies have had to change habits to engage with customers as have healthcare stakeholders. Clarity helped them with the “how” to truly engage with healthcare stakeholders and they left the competition in their wake. We covered the first 2 steps in our previous blogs. We are covering this step in this blog.
MDI Training
MARCH 4, 2024
Beyond the Horizon: GenAI and Ethical Leadership In this blog post, keynote speaker Bailey Parnell gives us a few snippets of her exciting keynote speech at our upcoming Leadership Horizon event. For example, in healthcare, GenAI can help with early disease diagnosis , personalized treatments, and accelerated drug development.
Clarity Engagement Solutions
APRIL 26, 2021
Now, as the global pandemic re-writes the rules of customer engagement and removes at least in the short term, direct face-to-face contact with healthcare stakeholders, pharma companies are plotting their next move. Only a few were in the process of pivoting in response, but everyone knew it. Or, at least they think they are.
Clarity Engagement Solutions
APRIL 26, 2021
The issues now distracting healthcare stakeholders are creating customer needs and challenges that are starting to pile up and adding pressure to find insights and solutions.”. Things have changed. Priorities have shifted. THREE IMPERATIVES FOR MOVING CUSTOMER ENGAGEMENT FORWARD.
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