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Key issues in Marketing and Business Development Planning: Engage, Analyse, Expand, Innovate and Measure

Red Star Kim

This is a summary (and an additional learning resource for delegates) of last week’s M&BD planning workshop through the PM Forum. Key issues in Marketing and Business Development Planning: Engage, Analyse, Expand, Innovate and Measure. For example: Internal communication – Why, how and what (kimtasso.com).

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Proactive marketing and business development executives – CRM, internal engagement and career insights

Red Star Kim

Four themes in the art of selling – Integrating marketing and sales (kimtasso.com) A creative exercise on engagement generated some interesting metaphors – for example, a brick wall suggesting a lack of communication, a carrot considering motivation and a Leonardo di Caprio shrug suggesting indifference.

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The 5 Stages of Entrepreneurship

Hubspot Sales

After an initial brainstorming session, you’ll need to narrow your scope and focus on one idea. How to Validate Your Business Idea One way to validate your idea is to evaluate the performance of similar businesses. Chanty is a communication and team collaboration app that went head-to-head with companies like Slack.

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The Ultimate Guide to Entrepreneurship

Hubspot Sales

Choose and register your business name. Next, it’s time to select and register your business name. This might sound like a fun brainstorming activity, but it’s actually a paperwork-heavy legal process with far-reaching implications for your business down the road. How do they communicate their vision.

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The Ultimate Guide to Entrepreneurship

Hubspot Sales

Choose and register your business name. Next, it’s time to select and register your business name. This might sound like a fun brainstorming activity, but it’s actually a paperwork-heavy legal process with far-reaching implications for your business down the road. How do they communicate their vision.

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Book review: The Strategy Book by Max McKeown

Red Star Kim

Book review: The Strategy Book by Max McKeown Author and book overview of The Strategy Book Author Max McKeown, with both an MBA and PhD from Warwick Business School, is a strategy and innovation coach for leading companies. He’s clearly an advocate for scenario planning. A strategist cannot get lost in the detail”.

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20 Strategic Planning Models to Consider

ClearPoint Strategy

A strategy map is a visual tool designed to clearly communicate a strategic plan and achieve high-level business goals. Created in 1987, the goal of Baldrige is to help organizations innovate and improve, while achieving their mission and vision. Use a Department Business Plan Dashboard. Strategy Map.