Remove Brainstorming Remove Negotiation Remove Suppliers Remove Value Proposition
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Back to the Future: F2F selling is returning, but virtual selling is here to stay

Strategic Account Management Association

COVID-19 has accelerated a trend already underway toward increased virtual interactions between customers and their suppliers. The ability to uncover customer needs, develop solutions, communicate value propositions and negotiate effectively doesn’t vanish just because a salesperson can’t meet her customer face to face.

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Here’s How to Keep Clients Interested In Your Proposal

Account Manager Tips

The buyer will get help from a different supplier (i.e. Differentiated my value proposition. Planned my negotiation strategy: Know who I'll negotiate with Know my objectives (best case) and bottom line (worst case). Through a series of conversations, each looks at the problem and how to solve it.