Strategic Account Management Association

FEBRUARY 2, 2021

COVID-19 has accelerated a trend already underway toward increased virtual interactions between customers and their suppliers. The ability to uncover customer needs, develop solutions, communicate value propositions and negotiate effectively doesn’t vanish just because a salesperson can’t meet her customer face to face.

Virtual Selling 520

Virtual Selling Suppliers Account Management e-Learning 520

Account Manager Tips

AUGUST 9, 2022

The buyer will get help from a different supplier (i.e. Differentiated my value proposition. In the context of a deal, you bring your team together (product, sales, marketing etc) for a collaborative session and brainstorm how your going to save the deal. not you) to solve the problem.

Negotiation 130

Negotiation Value Proposition Brainstorming Suppliers 130

Insightly

APRIL 15, 2022

Do some digging to see if your CRM has a negative value proposition. For a more data-driven approach, design a brief survey that addresses the common pain points, such as disorganized information, poor client and supplier management, inefficient collaboration with team members, and difficulty managing projects. Probably not.

CRM 98

CRM Onboarding Decision-making Finance 98

Hubspot Sales

NOVEMBER 16, 2018

A value proposition helps businesses identify what sets it apart from competitors. But how can you tell if your business activities are creating the most value for customers and a great profit margin? A value chain is used to describe all the business activities it takes to create a product from start to finish (e.g.,

Food and Beverage 126

Food and Beverage Logistics Suppliers Profitability 126