Strategic Account Management Association

FEBRUARY 2, 2021

COVID-19 has accelerated a trend already underway toward increased virtual interactions between customers and their suppliers. The ability to uncover customer needs, develop solutions, communicate value propositions and negotiate effectively doesn’t vanish just because a salesperson can’t meet her customer face to face.

Virtual Selling 520

Virtual Selling Suppliers Account Management e-Learning 520

Insightly

APRIL 15, 2022

Stagnant product development – When was the last time your CRM vendor released an innovative feature? Do some digging to see if your CRM has a negative value proposition. Do some team brainstorming with the expressed intention of defining (or refining) top-level CRM goals. Your finance team can help. Probably not.

CRM 98

CRM Onboarding Decision-making Finance 98

Hubspot Sales

NOVEMBER 16, 2018

A value proposition helps businesses identify what sets it apart from competitors. But how can you tell if your business activities are creating the most value for customers and a great profit margin? A value chain is used to describe all the business activities it takes to create a product from start to finish (e.g.,

Food and Beverage 127

Food and Beverage Logistics Suppliers Profitability 127