Strategic Account Management Association

DECEMBER 3, 2020

Highlights are presented below, and the full panel is available on demand by registering for the virtual conference here. Panelists: Jennifer Stanley, Partner, McKinsey & Co.; In disruptive times, leaders need to increase their organizations’ agility by focusing on what really matters and making much faster decisions.

Co-Creation 987

Co-Creation Value Proposition Account Management Suppliers 987

Cosawi

JANUARY 29, 2024

In today’s economy that is disrupted and fast paced, marketing is key in this journey to co orchestrate the customer led, team enabled account Planning strategy and value proposition creation to differentiate ourselves in the eye of our most important customers, generate revenue and mutual objective achievement.

Value Proposition 52

Value Proposition Co-Creation Marketing Account marketing 52

Flevy

MAY 7, 2024

This model is crafted to enhance understanding of the competitive environment of organizations, transcending traditional competitive analyses by focusing on both competitive and cooperative interactions among various market players. FAQs on the Value Net Model: What are the core benefits of the Value Net Model?

Suppliers 52

Suppliers Manufacturing Value Proposition Digital Transformation 52

Arpedio

OCTOBER 30, 2023

When presented with the topic of account plans , the CEO proudly fetched a hefty binder from a locked cupboard, blowing off the dust and revealing their “current” account plan. Tailored Value Delivery: Beyond the initial sale, it’s vital to provide a tailored value experience that aligns with the customer’s needs.

Co-Creation 52

Co-Creation Account Planning Artificial Intelligence Leadership 52

Mercuri International

MAY 23, 2023

Set objectives & strategy A SAM should create a sensible and sustainable strategy for strategic accounts, help develop the account plan, and build buy-in across the organization. This can be both within your own organization and on the customer side. Fostering co-creation and innovation using AI. Predictive analytics.

Artificial Intelligence 52

Artificial Intelligence Value Proposition Account Management Co-Creation 52

OnStrategyHQ

FEBRUARY 16, 2024

Embracing AI within your business strategically can transform your organization, helping you multiply your mission and achieve what was impossible without adding additional human labor. A thoughtful, strategic approach to integrating AI into your organization is essential; otherwise, you’re throwing valuable time and investment away.

Artificial Intelligence 52

Artificial Intelligence Government Value Proposition Co-Creation 52

Hubspot Sales

MAY 30, 2023

McKinsey reports that between 50% and 60% of organizations use AI, double the 2017 usage rate. The most popular use cases for generative AI tools in sales are: Content creation (18%). What we like : This content assistant is easy to use and keeps all your content creation in one place, rather than toggling between tools.

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Co-Creation CRM Sales Value Proposition 108