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Book review: The Strategy Book by Max McKeown

Red Star Kim

I deliver and facilitate strategy workshops and it’s always good to be able to recommend strategy books to delegates. And another that a command-and-control approach often leads to out-of-date strategy and out-of-touch leaders (See Book review: The Management Shift by Vlatka Hlupic (kimtasso.com). What are senior managers scared of?

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Why Your Organisation Needs A Customer Crisis Plan

Jermaine Edwards

Defining Crisis. When we think about crisis we can often immediately cast our minds to natural disasters, global emergencies and PR scandals. How can we identify and know what is classified as a crisis in our business? The average organisation, if asked about their customers, does not have what we call a Customer Crisis Plan.

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Private client management and marketing: Business plans, recruitment, assessments and automation (Nov 2023)

Red Star Kim

It was good to meet the private client lawyers – some recently promoted to head of department – for a workshop on “ Managing and growing your private client practice” earlier this month. Private client management and marketing: Business plans, recruitment, assessments and automation. kimtasso.com).

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Book review: The Management Shift – How to harness the power of people and transform your organization for sustainable success by Vlatka Hlupic

Red Star Kim

I completed my MBA two decades ago although I consume the latest management books voraciously. This 2014 book by Professor Vlatka Hluplic didn’t appear on my radar but I had the privilege of meeting the author through my work with the Managing Partners Forum. Management Shift Solutions Limited. In a nutshell. The author.

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Book review – Managing Brands

Red Star Kim

This post reviews the core material covered in Managing Brands Chartered Institute of Marketing (CIM) professional qualification (Level 6 elective New CIM professional marketing qualifications – 2020 (kimtasso.com) ) and the Cambridge Marketing College’s Marketing Manager Apprenticeship – a Level 6 Qualification (kimtasso.com).

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Tips for Remote Selling During and After COVID-19

Strategic Communications

Salespeople, says Jamie Anderson, chief sales officer at Xactly , a sales performance management firm, “are the lifeblood of an organization.” Under immense pressure to meet their targets and keep the lights on, reps also had to navigate a brand new way of selling.”. “It Pivoting to online meetings, webinars, etc.,

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There are Limits to What Sales Enablement Can Fix

Mike Kunkle

Online communities have emerged, such as Sales Enablement PRO , Sales Enablement Collective , Trust Enablement , WiSE – Women in Sales Enablement , The Enablement Squad , Sales Enablement Brasil , and others, some of which now have their own conferences and events. Supporting effective sales coaching and sales management.

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