Mercuri International

MARCH 8, 2022

Value-based selling has been around for more than 30 years and is still as relevant as ever. When Mercuri Research recently surveyed the most important challenges for business leaders, customer value orientation came out on top, just as it did in our last survey 5 years ago. Your customers think in terms of value, not product.

Suppliers 52

Suppliers Shareholders Value Proposition Innovation 52

OnStrategyHQ

JULY 8, 2022

Competitive advantages help us understand what we’re best at in the market, what unique strengths we possess, and what our customers value. Our passion is to serve, innovate, and grow. Customers choose to use our insurance because: Trusted brand and excellent reputation. ? Experience and industry leadership. ?We

Insurance 52

Insurance Logistics Construction Manufacturing 52

OnStrategyHQ

MAY 17, 2023

Nike: To bring inspiration and innovation to every athlete* in the world. -*If How might we collaborate/partner with customers to provide better outcomes? How might we innovate or change our teaching model to serve more youth? How will we preserve our org values and unique culture as we scale the org at such a rapid pace?

Organization 40

Organization Brainstorming Leadership Decision-making 40