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The Future of SAM – Revisited

Strategic Account Management Association

Regardless of the organization we work at, we could be outspent, out resourced or out marketed but we do have the opportunity to outthink our competition. She also works on sales effectiveness and has recently done some innovative work around omni-channel excellence. Offer broader interactions with customers.

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How to Boost Sales Productivity with Account Planning

Upland

Sales productivity involves how efficiently and effectively a sales team can generate revenue—while managing costs and resources, building customer relationships, and staying competitive in the market. This cross-functional teamwork helps you foster more unified and effective customer account management.

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6 Myths That Could Be Holding Up Referral Partnerships

CoSell

Marketing and sales have traditionally had difficult and stormy. If you’ve been noticing that this tension between sales and marketing is a problem, consider the bigger issue. In doing this, we’ll explore what it takes to bring marketing and sales together—as the foundation for forming successful collaborative partnerships.

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7 Key C-Suite Roles in a Truly Customer-Centric Executive Team?

SmartKarrot

The focus of Cisco is now on improving customer experience at every touchpoint. By hiring an expert to lead the customer experience efforts, Cisco is now on the right path to innovate and improve customer life cycle with technology. The customer has more power than before and multiple options at their fingertips.

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7 Key C-Suite Roles in a Truly Customer-Centric Executive Team?

SmartKarrot

The focus of Cisco is now on improving customer experience at every touchpoint. By hiring an expert to lead the customer experience efforts, Cisco is now on the right path to innovate and improve customer life cycle with technology. The customer has more power than before and multiple options at their fingertips.