Luminas Strategy

JANUARY 15, 2024

Strategic planning is a common organizational practice that, when done properly, will increase the likelihood that an organization will meet its goals. Many organizations unknowingly offering de facto customer or stakeholder value as if they are operating on autopilot. Together, you can become more profitable.

Customer Value 52

Customer Value Supply Chain Value Proposition Advertising 52

Flevy

MARCH 30, 2022

As defined by Clayton Christensen, author of the Innovator’s Dilemma, a Business Model consists of 4 elements: Customer Value Proposition – The Customer Value Proposition is the “job to be done.” The focus is on the key elements that create value for the customer and the company.

Innovation 111

Innovation Value Proposition Profitability Customer Value 111

Strategic Account Management Association

APRIL 5, 2021

According to Forrester Research, 85 percent of CXOs do not find value in their interactions with sales reps.1 1 In fact, many of them admit their meetings were a total waste of time. is that, in the same study, 80 percent of these same sales reps actually believe they’ve had a successful meeting!2 2 What the !@*?

Manufacturing 520

Manufacturing Account Management Decision-making Meetings 520

SBI

APRIL 22, 2015

Channel Rocket is a SaaS sales enablement platform that helps manufacturers grow sales through their direct and indirect sales channels. We help deliver instant, customized content to the salesperson on any device – shortening sales cycles and increasing revenue. What problem/s are you solving for sales and/or marketing organizations?

Manufacturing 55

Manufacturing Value Proposition Retail Decision-making 55

Luminas Strategy

JULY 27, 2023

Based in Toledo, Ohio, Owens Corning — a leading manufacturer since 1938 — is known for its entrepreneurial spirit, focus and thirst for being better. Building materials manufacturers would die for that kind of brand recognition. In 2009, when the bottom fell out of the housing market, building materials manufacturers were hit hard.

Manufacturing 52

Manufacturing Value Proposition Co-Creation Suppliers 52

SBI

NOVEMBER 7, 2019

Even add a "schedule a meeting" button. Crafting a powerful value proposition that resonates with a C-suite audience is as much an art as it is a science. A well-presented value. Join us for “From Vendor to Strategic Partner: Uncovering Insights to Generate Customer Value” webinar. Prospect Engagement.

Acquisition 20

Acquisition Account Planning B2B Onboarding 20