Remove Cybersecurity Remove Innovation Remove Media Remove Value Proposition
article thumbnail

Be more strategic – A metaphor: Analyse, join and align the dots

Red Star Kim

We noted at the session the importance of knowing “ Why are we in business?” The golden circle (another dot?) mentioned by Simon Sineck.

article thumbnail

Campaigns, thought leadership and project management – Early engagement, scoping and risk management

Red Star Kim

You can also promote discussion of “What good looks like” Entrepreneurship – Obtain ideas for new markets to target or gain insights to develop differentiated positioning or value propositions at structured brainstorms. Achieve early sense-checking and promote bold and innovative thinking.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

The AI Framework for Business Transformation

OnStrategyHQ

Adopting an AI framework is a crucial best practice, whether your goal is implementing simple, cost-efficient AI tools for team productivity or creating innovative AI solutions to transform your organization. How do we create value? How will you mitigate cybersecurity risks? Why do beginners need to use an AI framework?

article thumbnail

Climbing to the vertical marketing rooftops to boost and rectify your sales

PandaDoc

The benefits of a vertical marketing strategy for SMBs include focusing resources effectively, developing expertise, fostering innovation, commanding premium prices, and laying the foundation for future growth. Innovation-friendly approach Specialized focus on vertical markets fosters product development and innovation.

article thumbnail

Seismic Acquires Percolate to Create Exceptional Content Experiences at Every Point in the Customer Journey

SBI

Media Contact. Crafting a powerful value proposition that resonates with a C-suite audience is as much an art as it is a science. A well-presented value. DiscoverOrg and ZoomInfo Merge Brands to Launch Innovative B2B Data Platform To Power Go-To-Market Success. Stephanie Jackman. Public Relations Manager, Seismic.