Influence Mapping: Why it’s Necessary to Your Sales Strategy
Upland
AUGUST 25, 2023
What is an Influence Map? What if you could understand who really holds the power to move a deal forward? Is the org chart your only recourse to finding out the all-too-valuable information of who holds sway – who has the authority to be your best friend and cause deals to close, or who could come out of the woodwork and soil your best chance at growing net new revenue?
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