Strategic Account Management Association

DECEMBER 3, 2020

As conveners of the largest community in the world dedicated to strategic and key account management, one of SAMA’s foundational purposes is to help our community both adapt to what’s happening right now and prepare for what may happen next. Sales and account management – no longer an expense but an investment.

Co-Creation 987

Co-Creation Value Proposition Account Management Suppliers 987

Arpedio

OCTOBER 11, 2021

Key Account Manager or Strategic Ecosystem Leader? Key Account Manager or Strategic Ecosystem Leader? ? On September 15th, more than eighty Key Account Managers (KAM) assembled in Copenhagen and online for a hybrid event. The post Key Account Manager or Strategic Ecosystem Leader?

Key Account Management 98

Key Account Management Account Management Co-Creation Management 98

Jermaine Edwards

NOVEMBER 25, 2021

In 2016 I wrote a post on the five foundation steps for stakeholder management success in key account management, that was well received and guided lots of leaders. What is a stakeholder? A stakeholder is either an individual, group or organisation who is impacted by the outcome of a project or relationship.

Stakeholders 130

Stakeholders Decision-making Shareholders Key Account Management 130

KAMCast

JULY 8, 2021

What role does today’s account manager play then? How do the problem solvers of the 90s and noughties transition from the consultative selling world of the efficient supplier, to the transformational space of the effective business partner ? That, my friend is the question.

Key Account Management 52

Key Account Management Account Management Management Facilitation 52

Clarity Engagement Solutions

NOVEMBER 9, 2020

Providers, payers and suppliers, also a distribution supply chain and the patients themselves. What are the pressures and challenges that stakeholders face at the moment? – The rapid pace of change and innovation. What does it include? – Patient empowerment. – The effect of merger and acquisition activity.

Supply Chain 91

Supply Chain Healthcare Suppliers Stakeholders 91

Clarity Engagement Solutions

NOVEMBER 9, 2020

Providers, payers and suppliers, also a distribution supply chain and the patients themselves. What are the pressures and challenges that stakeholders face at the moment? – The rapid pace of change and innovation. What does it include? – Patient empowerment. – The effect of M and A activity.

Supply Chain 91

Supply Chain Healthcare Suppliers Stakeholders 91

Arpedio

NOVEMBER 30, 2021

The overlay of various interaction media and multichannel customers complicates ‘how’ buyers now interact with sellers and the speed of innovation makes it difficult for customers to keep track and make informed purchase decisions. We asked Jeppe Tølløse, our Account Manager and Private Equity responsible on some tips.

Digitalization 52

Digitalization Account Management B2B Decision-making 52