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Ten insights on the future of SAM

Strategic Account Management Association

Shifting from focus on shareholder value only to stakeholder value as well – and a broadening understanding of what stakeholder value means. Non-traditional sources of value will play a growing role in how stakeholders evaluate the impact of companies and their strategic accounts efforts. #2.

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Turning lemons into lemonade: Five ways to reset on customer management fundamentals in a post-pandemic world

Strategic Account Management Association

In business, it has created an opportunity to reflect on how companies are managing customers, and it has given customers a window of opportunity to re-evaluate their supplier relationships to determine which partnerships are truly valuable. But that’s a topic for a different day. It all starts with selecting the right accounts. #4:

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Stakeholder Mastery 3.0 – The Six Steps You Must Take

Jermaine Edwards

In 2016 I wrote a post on the five foundation steps for stakeholder management success in key account management, that was well received and guided lots of leaders. Our contacts and stakeholders just aren’t making decisions – How do we deal with their disengagement and getting pushed back and back while they still expect more from us?

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Unlock Business Potential with Effective Stakeholder Mapping?

Arpedio

Unlock Business Potential with Effective Stakeholder Mapping Improve your critical stakeholder relationships ← Back to blog As businesses strive to achieve growth and success, many overlook the untapped potential of effective stakeholder mapping. We will also highlight the tools and techniques available for stakeholder mapping.

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Back to the Future: F2F selling is returning, but virtual selling is here to stay

Strategic Account Management Association

COVID-19 has accelerated a trend already underway toward increased virtual interactions between customers and their suppliers. And we need extensive collaboration with potential suppliers to explore requirements and alternative technologies? We’ve been using e-auctions for 20 years. Figure 5: Most common challenges of virtual selling.

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The Three Pillars of Leadership

Vantage Partners

They align around a shared vision and harness the friction of creative differences and conflict to spark action and innovation. The leader of the business navigates the organization and across its external landscape of partners, suppliers, customers, and other stakeholder relationships.

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The Three Pillars of Leadership

Vantage Partners

They align around a shared vision and harness the friction of creative differences and conflict to spark action and innovation. The leader of the business navigates the organization and across its external landscape of partners, suppliers, customers, and other stakeholder relationships.