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Why Start a (True) Key Account Management Initiative?

KAM With Passion

Polarized attitudes towards Key Account Management. True Key Account Management (KAM) or Strategic Account Management (SAM) remains a topic that polarizes the thinking and behaviours of business leaders. Key Account Management, what is it really?

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How Aramex’s Young SAM Program Provides Strategic Value and Impact

Strategic Account Management Association

Director Global Account Management, Aramex. Aramex is a leading global provider of comprehensive logistics and transportation solutions, headquartered in Dubai and listed on the Dubai Financial Market. Aramex was the recipient of the 2021 SAMA Excellence Award for “Outstanding Young SAM Program.”. Responding to Market Shifts.

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Selling in a downturn – Are your teams being trained with the proper tools for the job?

Mercuri International

In terms of investing in specific training topics, the top three topics that respondents viewed as ‘very important’ when taking an overview of all industries were, in order: Value based selling Winning new customers / lead management Sales leadership. Remote selling and remote leadership came in a close 4th and 5th.

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The Five SALSA Principles of Effective Sales and Operations Planning

QYMATIX

Sales & Operations Planning has two primaries, close-related elements: sales planning (related to sales and marketing) and operations planning (related to order-fulfilment, stock and logistics). Sales leaders need to coach their Key Account Managers into the benefits of having a standard sales planning and operations process.

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3 Key Commercial Capabilities to serve customers and grow revenue

KAM With Passion

Quite enthusiastic about the concept of KAM after an expensive training with a prestigious academic organisation, the leadership team had decided to launch a KAM initiative. That, in order to well manage their customers, companies operating in a complex environment need to develop 3 types of commercial capabilities. Complex Sales.

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Competitive Advantage Examples

OnStrategyHQ

Experience and industry leadership. ?We Best-in-class logistics and operations. ?We Best-in-class project and logistics execution. ? The team will strengthen this through key account management and CRM institutionalization. We make a better product for less money and pass those savings on to the consumer.