Corporate Visions

AUGUST 6, 2020

In 2012, CEB noted that B2B buyers weren’t contacting suppliers directly until 57 percent of the purchase process was complete. As buyers turned to digital content to learn and shop at their own pace, Sales lost some influence, and marketers found themselves responsible for guiding buyers’ decisions with useful and persuasive content.

Marketing 90

Marketing Suppliers Decision-making Sales 90

ACT

MARCH 29, 2022

When customers engage with a business digitally, they are more often than not doing so “after hours,” and if you’re not there to help them, then you are inviting competition in. Q: Keystroke has had a number of big acquisitions over the past few years. In 2012 I started to watch for other Act! I set my sights on being the No.

Acquisition 52

Acquisition CRM Customer Experience Digitalization 52

SBI Growth

DECEMBER 26, 2012

Digital Marketing Gets Redefined and Matures. About five years ago, the term digital marketing began to appear. More and more, well-informed marketing organizations will begin to view digital marketing through the prism of an ecosystem. Brand visualization, in the context of the digital world, will grow.

Marketing 126

Marketing Digitalization Acquisition Internet 126

QYMATIX

NOVEMBER 2, 2021

Additionally, digital technologies are having a significant impact on B2B sales. We do not discuss mergers, acquisitions and other “non-organic” growth strategies in this article. To organically grow sales, sales leaders should deeply understand their customers’ business first. And to quote John F.

B2B 103

B2B Sales Profitability Sales Analytics 103

SBI

NOVEMBER 13, 2019

Since 2012, some of the world’s best sales teams have used the ringDNA platform for sales engagement, exponentially improving productivity and overall performance. Automate Reporting – Performance dashboards allow you to see how organizations, teams and individual reps perform on a variety of call metrics over time.

Account Planning 24

Account Planning Sales Sales Management Acquisition 24

Hubspot Sales

APRIL 18, 2019

Growth can be achieved by adding new locations, investing in customer acquisition, expanding a product line, etc. Investing in customer acquisition. Your particular industry and target market will influence your decisions, but it's almost universally true that new customer acquisition will play a sizable role.

Acquisition 143

Acquisition Value Proposition Business Growth Decision-making 143

Hubspot Sales

AUGUST 21, 2023

HubSpot offers a free go-to-market kit that features an assortment of templates that help you organize each aspect of your strategy and keep key stakeholders informed on who is responsible for which task. Possible paid digital ad channels might be LinkedIn, Google Ads, Facebook, and Twitter. After that comes the engage phase.

Marketing 98

Marketing Brainstorming Decision-making Advertising 98