article thumbnail

Solution Selling: The Ultimate Guide

Hubspot Sales

Consider a cybersecurity consulting firm trying to sell a midsize retail business a cybersecurity risk assessment. That point seems to be consistent with a 2018 study from Miller Heiman Group which revealed that roughly 70% of B2B buyers fully define their needs before engaging with a sales representative.

article thumbnail

SalesTech Video Review: TechTarget

SBI

With an expansion of their technology practices to include cybersecurity, cloud strategies and converged infrastructure, Focus Technology needed to improve the acquisition of net-new. Nearly every week in 2018, we interviewed a different SalesTech company asking them how their solution changes the game for sales. Prospect Engagement.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Telephone skills for lawyers and accountants – Confidentiality, client experience, accents and gatekeepers

Red Star Kim

Telephone Confidentiality Some forms of communication are known to be confidential – for example: email (assuming good cybersecurity) and WhatsApp (encryption). This post picks up on the key themes arising and the delegate polls, questions and takeaways are shown below as a further learning resource.

article thumbnail

Campaigns, thought leadership and project management – Early engagement, scoping and risk management

Red Star Kim

20% Lack of fee-earner engagement 20% Lack of M&BD time/resource 20% Integration with other aims/projects/campaigns 13% Culture (politics, lack of rewards) 7% Lack of senior support 7% Unclear or unrealistic aims/expectations 7% Scope creep 7% Poor internal communications/silo mentality Related campaigns, thought leadership and project management (..)

article thumbnail

Everything You Need to Know About Sales in the Metaverse

Hubspot Sales

The Sandbox first existed as a video game when it came to life in 2018 but has since become one of the most popular metaverses. Technology expertise for data privacy, cybersecurity, digital identity, and blockchain content moderation. Image Source. The Sandbox. Image Source. Decentraland.

Sales 99
article thumbnail

Top 30 SaaS Companies in the US

SmartKarrot

KnowBe4 is a unique SaaS product that focuses on educating its users on different cybersecurity problems. Founded in: 2018. To be more specific, they provide a variety of software development, IT certification, and cybersecurity courses to ensure that teams are up to date on all things software. Founded in: 2006. Ring Central.

article thumbnail

Seismic Acquires Percolate to Create Exceptional Content Experiences at Every Point in the Customer Journey

SBI

With an expansion of their technology practices to include cybersecurity, cloud strategies and converged infrastructure, Focus Technology needed to improve the acquisition of net-new. This State of Conversation Intelligence report is based on data gathered from more than 1M sales calls during Q4 2018 and analyzed using Chorus’.