Red Star Kim

JUNE 15, 2023

Key Account Management (KAM) – Research companies, use KAM technology and maintain momentum. Key Account Management (KAM) – Research companies Larger firms may have access to research and knowledge specialists. Others may find that the M&BD team is responsible for research.

Key Account Management 130

Key Account Management Account Management Management Client Relationships 130

Red Star Kim

FEBRUARY 8, 2024

Tools include: Analysis of past clients – Often taking the major clients (on the Pareto 80:20 rule) and looking at data over the past three years or so: source, need/issue, onboarding process, satisfaction and potential fee/profit opportunity. Similarly, a Key Account Management (KAM) or Account Based Marketing (ABM) approach may help.

Value Proposition 130

Value Proposition Key Account Management Digitalization Sales 130

Red Star Kim

OCTOBER 16, 2023

There was advice for pragmatic solutions: from starting small (focus on a few key relationships, concentrate on “field of play”, Key Account Management (KAM) programmes), preparing relationship maps, scraping data from email threads and reverse engineering successful relationships.

Management 130

Management Emotional Intelligence Onboarding Communication 130

Strategic Account Management Association

AUGUST 6, 2021

Aramex was the recipient of the 2021 SAMA Excellence Award for “Outstanding Young SAM Program.”. In a multi-phased approach, the local account management activities for the defined SV&I accounts have been transferred to the globally acting and responsible SV&I client business partners.”.

Supply Chain 520

Supply Chain Logistics Co-Creation e-Learning 520

Red Star Kim

JUNE 16, 2022

Onboarding, lunch and learns, first points of contact directories and intranet tools were mentioned. Sometimes through dedicated internal campaigns and sometimes through the use of Key Account Management. Cross-selling and referrer management – Expectations, Data and Focus (kimtasso.com) March 2022.

Management 130

Management Key Account Management Digitalization Communication 130

Arpedio

MAY 23, 2023

Now, you might wonder if all this talk about sales coaching even concerns you: Your sales reps have already completed their onboarding and initial training, so what’s the point of spending more time and effort on additional sales coaching? Start by centralizing your account and stakeholder data in Salesforce! Let's talk!

Sales 52

Sales Account Management Stakeholders CRM 52

Red Star Kim

MARCH 16, 2023

One way is to embed the right cross-selling and referrer management attitudes and behaviours into other programmes – for example, into campaigns, content management, networking and Key Account Management (KAM). Another cultural shift. Internal communication – Why, how and what (kimtasso.com).

Key Account Management 130

Key Account Management Onboarding Communication e-Learning 130