Red Star Kim

NOVEMBER 18, 2022

PM Conference Report 2022: Strategy implementation, Employer Value Propositions (EVP), Storytelling and Client Feedback. The event took place on September 29 th 2022. Develop Employer Value Propositions (EVPs). This article was published in the latest edition of PM Forum Magazine.

Value Proposition 130

Value Proposition Procurement Innovation Leadership 130

Mercuri International

MAY 23, 2023

To say that we are living in a time where artificial intelligence (AI) is becoming increasingly relevant is a masterpiece of understatement. Develop & deliver value SAMs build an impactful value proposition that resonates with the customer’s needs and deliver it as an engaging message. Create digital twins.

Artificial Intelligence 52

Artificial Intelligence Value Proposition Account Management Co-Creation 52

Red Star Kim

JUNE 7, 2023

However, the business rebranded its £13 billion digital communications arm (30 global agency brands) in Spring 2022 from Interactive to Song. A&O had been trialling Harvey (based on GPT-4) since November 2022 with a team of lawyers in its Markets Innovation Group (MIG). ACCOUNTANCY UK accounting industry turnover up 16.6%

Artificial Intelligence 130

Artificial Intelligence Transportation Digital Transformation Innovation 130

Red Star Kim

SEPTEMBER 8, 2023

There was naturally much discussion about disruption by Artificial Intelligence (AI) in this regard. Differential pricing is rarely discussed in professional services although it is often implicit in key account management. They invest in new technology to increase efficiency.

Procurement 147

Procurement Value Proposition Finance Artificial Intelligence 147

Red Star Kim

AUGUST 14, 2023

Artificial Intelligence (AI) We looked at several AI writing tools. Some people refer to a value proposition – what are you offering? And it is suggested that a fact is 22 times more memorable when it is wrapped in a story (attributed to Jerome Bruner and Jennifer Aaker of Stanford University). Some provide a fast edit.

Artificial Intelligence 130

Artificial Intelligence Value Proposition Media Emotional Intelligence 130

Hubspot Sales

JUNE 15, 2023

The second most significant sales goal during 2022 was making the sales process more efficient. Over to You There is no one size fits all approach to using artificial intelligence in your sales process, so it’s helpful to understand what others are doing. To save time on manual tasks to focus on selling.

B2B 110

B2B Artificial Intelligence Decision-making Value Proposition 110

Red Star Kim

NOVEMBER 13, 2023

We talked about the importance of employer brands too ( Employer Value Proposition – EVP – at DAC Beachcroft is described in this post PM Conference Report 2022: Strategy implementation (kimtasso.com) ).

Business Planning 147

Business Planning Emotional Intelligence Marketing Management 147