Red Star Kim

SEPTEMBER 8, 2023

This week’s PM Forum training workshop “Commerciality: Finance, Pricing, Innovation and Research” was attended by delegates from law, accountancy and insolvency firms. Delegates then chose to focus on finance, economics and pricing. Finance fundamentals Financial awareness is another capability required by M&BD.

Procurement 147

Procurement Value Proposition Finance Artificial Intelligence 147

Red Star Kim

FEBRUARY 8, 2024

This puts segmentation and targeting at the top of the strategy agenda A Marketing Week survey in 2023 revealed that marketing strategy is the most undervalued skill by businesses. For example, for accountants this might include Quoted Companies Alliance, UK Finance or Federation of Small Businesses.

Value Proposition 130

Value Proposition Key Account Management Digitalization Sales 130

Account Management Skills

FEBRUARY 6, 2023

If you have an account manager in your team, or perhaps you are an account manager and you’re looking to upskill, my next agency Account Accelerator (TM) training programme starts on March 28th 2023. Mark Sainthill 03:27 Embrace finance, and embrace your finance team I’d say, rather than it is always boring.

Acquisition 52

Acquisition Finance e-Learning Advertising 52

Insightly

SEPTEMBER 28, 2023

Compared to traditional corporate functions — like sales, marketing, human resources, and finance — revenue operations is a relatively new field. In fact, LinkedIn’s 2023 jobs analysis report found that “Head of Revenue Operations” is the fastest growing role in the US. Involved with pricing, renewal, and retention strategy.

Finance 52

Finance CRM Customer Success Decision-making 52

Insightly

SEPTEMBER 28, 2023

Compared to traditional corporate functions — like sales, marketing, human resources, and finance — revenue operations is a relatively new field. In fact, LinkedIn’s 2023 jobs analysis report found that “Head of Revenue Operations” is the fastest growing role in the US. Involved with pricing, renewal, and retention strategy.

Finance 52

Finance CRM Customer Success Decision-making 52

PandaDoc

APRIL 3, 2023

Supply planning Once you’ve got your strategic plan in place for production, you’ll want to start putting together tactical plans to govern your approach to supply chain management and general procurement. Finance review Now it’s time for another type of planning: Financial planning.

Supply Chain 52

Supply Chain Sales Decision-making Procurement 52

Account Management Skills

FEBRUARY 20, 2023

In 2020, Kathryn was a freelance copywriter and just three years later, in February 2023, she has an agency with a team of 25 people. When you are talking to clients and now let’s talk about this, we are recording this in February 2023. What challenges are these b2b tech companies and finance companies talking about?

Stakeholders 52

Stakeholders B2B Decision-making Marketing 52