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Marketing Continuing Professional Development (CPD) – The power of reflection?

Red Star Kim

Integrated marketing communications. Integrated marketing communications – a review of several sales and selling methodologies and their integration with marketing processes. Law Society Research Report – Future Worlds 2050 (kimtasso.com). Customer focus (Championing the customer). Technical competencies.

Marketing 130
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Marketing in the Metaverse – An opportunity for professional services?

Red Star Kim

It is a new channel of communication that is still evolving – and so is it’s regulation. Adopt a strategic approach Neil recommended that businesses considered their strategy carefully before selecting an approach for the use of the metaverse.

Marketing 130
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Private client management and marketing: Business plans, recruitment, assessments and automation (Nov 2023)

Red Star Kim

EQ covers a lot of the important abilities people need to support good communications and relationships. However, I do use a number of assessment tools in my coaching and development work. An important assessment that I use a lot is for Emotional Intelligence (EQ). kimtasso.com).

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Key issues in Marketing and Business Development Planning: Engage, Analyse, Expand, Innovate and Measure

Red Star Kim

Communication and education are required to manage expectations and promote enthusiasm and momentum. There are lots of articles on internal communications, buy-in and stakeholder engagement. For example: Internal communication – Why, how and what (kimtasso.com). Prioritise action. Prepare integrated campaigns.

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Context and curiosity drive commerciality and pricing

Red Star Kim

We communicate differently with procurement professionals than other decision-makers and users of professional services. Procurement and pricing Increasingly for global or public sector clients, procurement will have a major role in managing panels, framework agreements and tenders. Often, pricing becomes the focus of these negotiations.