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Context and curiosity drive commerciality and pricing

Red Star Kim

As well as marketing and business development executives and managers there were also those in specialist pricing and bid roles. The crux of marketing is to anticipate (and meet) client needs whilst maximising profit. Price is a major driver of profit. Project management, innovation and technology also play an increasing role.

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Key issues in Marketing and Business Development Planning: Engage, Analyse, Expand, Innovate and Measure

Red Star Kim

Communication and education are required to manage expectations and promote enthusiasm and momentum. We also considered channel management strategies for referrer and referrals management. Law Society Research Report – Future Worlds 2050 (kimtasso.com) (July 2021). Prepare integrated campaigns.

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10 Cities Focused on Sustainability Initiatives

ClearPoint Strategy

The United Nations states that since 2007, more than half of the world’s population lives in cities and this number is expected to exceed 70% by 2050. It can be broken down simply: sustainability is focusing on people, the planet, and profit. Cities are instrumental in protecting our planet. 10 Cities Doing It Right.