article thumbnail

Account Planning: Manage Long-Term Account Development

Arpedio

Account Planning: Manage Long-Term Account Development. Account Planning: Manage Long-Term Account Development. ? What Is Account Planning? Strategic Account Planning. What Should a Key Account Plan Include? How to Do Account Planning?

article thumbnail

SUSTAINABLE SAM: ARE YOU READY FOR THE NEW REALITY?

Strategic Account Management Association

These emerging trends mean that sustainability needs to migrate from something merely on your radar to something that is an integral part of your business and your account development process. This should include innovative ideas to collaborate with your customer to reduce the environmental impact of your joint relationship.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

How to Identify Key Accounts: A Quick Guide to Getting it Right

Account Manager Tips

Culture of innovation. How innovative is your customer? They can enhance your solutions by partnering with you on product development. It's exciting stuff with unlimited potential and the reason why you should look beyond volume to identify key accounts to create long-term business growth. High dependency means key.

article thumbnail

Strategic Account Management

ProlifIQ

Strategic accounts are not just any customers; they are the key customers that hold significant value and have the potential to contribute substantially to the company’s growth and revenue. A strategic account development plan serves as a roadmap for nurturing and growing these important accounts.

article thumbnail

Opportunity Planning: A Complete Guide

Arpedio

Opportunity planning in Salesforce with ARPEDIO. Combining Opportunity planning with Account planning. What is Sales Opportunity Planning? In sales, opportunity planning is about converting your potential customers and leads into recurring revenue. Combining Opportunity planning with Account planning.

article thumbnail

Artificial Intelligence and the Augmented SAM

Mercuri International

Set objectives & strategy A SAM should create a sensible and sustainable strategy for strategic accounts, help develop the account plan, and build buy-in across the organization. AI tools to augment the SAM might include: Embedded tools to predict strategic account growth areas. Account planning automation.

article thumbnail

Setting Sales Goals – and reaching them

Arpedio

Team up with marketing and start co-orchestrating the account plan to leverage account based marketing air-cover! Follow us on LinkedIn to get all the newest perspectives and insights around strategic relationship management and sales innovation. Maximilian Opp, Account Manager. +45 Be sharp with the messaging.