Account Development Account Planning Sales Stakeholders 
Upland
MAY 18, 2023
Account planning and effective account management strategies are about much, much more than your key accounts. That said, any account manager worth their salt has a strategy for their key accounts. Sales map example for smaller accounts. See a side-by-side comparison for an example.
Upland
APRIL 20, 2023
You need a strategy to defend and grow revenue in not only key accounts, but in every account. Here’s where having a sales account management strategy becomes indispensable. Through account management, your team can seek to establish themselves as trusted advisors to customers.
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ProlifIQ
JUNE 21, 2023
Strategic accounts are not just any customers; they are the key customers that hold significant value and have the potential to contribute substantially to the company’s growth and revenue. A strategic account development plan serves as a roadmap for nurturing and growing these important accounts.
SBI
JULY 1, 2020
5 Ways to Uncover Strategic Account Revenue. Revenue growth in B2B enterprise accounts has always been challenging. The Revegy Customer Optimization Wheel outlines the common practices we have identified that make leading companies successful at securing bigger deals over shorter sales cycles with more predictability.
Arpedio
MAY 10, 2023
To put it simple: Key account management is a strategic approach to managing and nurturing relationships with your key accounts. It involves identifying these accounts, developing a customized approach to meeting their needs, and building strong personal relationships with key stakeholders.
Arpedio
DECEMBER 19, 2023
In this comprehensive guide, we delve into the nuts and bolts of Account-Based Selling, a strategy that has revolutionized the sales process for countless businesses. We’ll also highlight the tangible benefits of adopting an ABS approach, from enhanced customer engagement to improved sales outcomes.
SmartKarrot
NOVEMBER 2, 2022
Be the voice of the customer, driving proactive cross-functional alignment and collaboration internally with key stakeholders in Sales, Product, Engineering, and Finance. Manage multiple enterprise accounts; develop positive working relationships with all client touch points.
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