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Strategic Account Management

ProlifIQ

Strategic accounts are not just any customers; they are the key customers that hold significant value and have the potential to contribute substantially to the company’s growth and revenue. A strategic account development plan serves as a roadmap for nurturing and growing these important accounts.

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Account Management Guide – Defend and Grow Revenue

Upland

Segmenting key accounts Once you have identified your target account list, you need to segment them into groups based on their size, industry, location, and additional factors like cultural fit and relationship status. This will help you to develop tailored account plans for each account.

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Why Key Account Management is Essential for Business Success ?

Arpedio

Why Key Account Management is Essential for Business Success ← Back to blog In today’s fast-paced business world, simply acquiring new customers isn’t enough – you need to keep them coming back for more. That’s where Key Account Management (KAM) comes in.

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How to Kick Off Your SaaS Sales Career

Hubspot Sales

Post-Sales Account Manager After the AE closes a deal, a post-sales account manager is responsible for managing that sales account and ensuring that the client is satisfied with the quality of the product or service. Post-sales account managers also work to renew client contracts and upsell existing contracts.

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5 Ways to Uncover Hidden Revenue in Strategic Accounts

SBI

Account managers are able to make intentional connections by using relationship mapping tools that map key stakeholders and their influence on the buying decisions at their organization. When done successfully, new revenue growth ideas emerge as the culminating outcome of a client-centric account planning program.

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Account-Based Selling Strategy: Key Takeaways

Arpedio

By focusing on targeted, high-value accounts and fostering deep, personalized relationships, ABS offers a range of advantages that can significantly impact the bottom line. Increased Sales Efficiency : By concentrating resources on a smaller number of high-value accounts, ABS streamlines the sales process. Superior together.

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Mar 17 – Customer Success Jobs

SmartKarrot

Working effectively with key stakeholders across the organisation will require alignment with Sales on cross-selling and up-selling as well as a focus on selling with a retention focus; alignment with Product and Business Development on guiding Product Roadmap; and alignment with Marketing on guiding Marketing activities to Current Subscribers.