Strategic Account Management Association

SEPTEMBER 13, 2021

By Dave Duke, Co-Founder and CCO, MetaCX, and Joel Schaafsma, Research General Manager, SAMA. The phrase tells us to have a positive mindset and look for the good when faced with a dire, and potentially devastating, turn of events. It all starts with selecting the right accounts. #4: Turning lemons into lemonade.

Co-Creation 520

Co-Creation Suppliers Management Supply Chain 520

Strategic Account Management Association

JULY 13, 2021

Disruption Leads to Innovation. Disruption, although most times unwelcome, gives way to innovation. Could the mother of creativity and innovation, in fact, be disruption? We have seen seismic shifts in industries like events and hospitality that have been devastated by the pandemic. Three Pillars of Success. We think not.

Account Management 591

Account Management Innovation Co-Creation Organization 591

Arpedio

OCTOBER 11, 2021

Key Account Manager or Strategic Ecosystem Leader? Key Account Manager or Strategic Ecosystem Leader? ? On September 15th, more than eighty Key Account Managers (KAM) assembled in Copenhagen and online for a hybrid event. October 11, 2021. October 11, 2021. Back to blog. Share on facebook.

Key Account Management 98

Key Account Management Account Management Co-Creation Management 98

Red Star Kim

JANUARY 16, 2023

Although I always wonder why managing efficiency takes precedence over growing revenues and profits – at a time when perhaps competitors might limit investment so those bold enough to do so obtain a “bigger bang for their buck”. Improving/establishing account management. Improving project management on client engagements.

Marketing 130

Marketing Co-Creation Government Artificial Intelligence 130

Arpedio

JUNE 1, 2023

Key Takeaways From SAMA 2023 Annual Conference ← Back to blog Once again, The Strategic Account Management Association (SAMA) brought together sales and strategic account management professionals from around the globe for their annual conference. 75% of companies think they are customer-centric.

Co-Creation 52

Co-Creation Account Management Account Planning B2B 52

Deep Insight

JULY 3, 2020

Don’t be afraid to ask Ambassadors to talk at your next industry event or to be a guest speaker at your next conference. Start innovating and co-creating. As the account manager for an Ambassador client, you are probably in the enviable position of being a Trusted Advisor. They want to help you.

Co-Creation 52

Co-Creation B2B Innovation Account Management 52

Account Management Skills

APRIL 3, 2023

– what you need to know right now as an agency account manager about the AI industry – how he thinks the AI landscape will evolve in the future – and why agencies should be looking to partner with AI experts to help position themselves one step ahead of their clients. But the conversation is always the same thing.

Co-Creation 52

Co-Creation Account Management Procurement Management 52