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Key Account Management (KAM) – Research companies, use KAM technology and maintain momentum

Red Star Kim

Key Account Management (KAM) – Research companies, use KAM technology and maintain momentum. Key Account Management (KAM) – Research companies Larger firms may have access to research and knowledge specialists. How should firms identify their strategic accounts? Why do law firms needs SAM?

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Update on marketing and business development (M&BD) team structures

Red Star Kim

increasingly M&BD professionals play a part on the front line of client contact for example, as account managers) Client concentration? In this case, account managers liaise with the fee-earners. The growth of MarTech in professional services – an overview (kimtasso.com) Account management or project support?

Marketing 130
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Selling in a downturn – Are your teams being trained with the proper tools for the job?

Mercuri International

Global health events have not just changed the way we work, with companies scrambling to adapt to remote working while maintaining productivity, but also who we’re selling to, as traditional customers and markets change buying patterns. Remote selling, leadership, and training. 10 tips on remote selling.

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How to Resize and Retool Your Sales Force

Mike Kunkle

Even so: How will you divide inbound and outbound lead gen, opportunity management, and strategic account management? Will some people or teams handle opportunities and accounts up to a specific size, with executive lead gen or key account management done by others?

Sales 130
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Are You Ready To Take Advantage Of Hyper Adaptation?

Jermaine Edwards

A few examples of superior advantages created: New risk detection software for remote working (financial services company in Europe). New silicone bag product that is germ resistant (manufacturing company in the US) – sold over a million units on release.