PandaDoc

APRIL 21, 2023

Accurate identification will help you avoid rashly categorizing tail accounts as having strategic value. While it may seem like it from an altruistic perspective, treating all accounts fairly isn’t actually a viable key account strategy and doesn’t guarantee a successful relationship with your top portfolios.

Key Account Management 52

Key Account Management Account Management Management Prioritization 52

Arpedio

MARCH 26, 2024

Engagement and Education: Engaging with potential customers through meaningful conversations, providing valuable insights and information, and positioning the organization as a trusted advisor. Utilizing Account-Based Selling Tools: Invest in account-based selling tools , such as ARPEDIO.

Value Proposition 52

Value Proposition Prioritization Sales Organization 52

Hubspot Sales

MARCH 18, 2019

As professional services firm BTS points out , key account programs often lead to increased costs and lower margins. But if you use the right key account strategy, you'll reap greater sales volume and long-lasting strategic relationships. The Benefits of Key Account Management. Key Account Manager.

Key Account Management 126

Key Account Management Account Management Management Account Strategy 126

SBI

OCTOBER 22, 2019

Maximizing revenue in your biggest accounts and identifying cross-sell and up-sell opportunities will always be the area of focus for meaningful sales transformation. Where key account management solutions are different than other sales tech is that they lift the cover on what’s happening in key accounts.

Account Planning 23

Account Planning Key Account Management Account Management Sales 23

Brooks Group

DECEMBER 27, 2022

Reps could be making prospecting calls, sales calls, performing account reviews, calling to upsell/cross-sell, or simply reaching out because the contact appeared on a “Not Contacted” report within the CRM. . Do more with your CRM. Once you have a clear selling system in place, put those benchmarks as stages in your CRM.

Sales 79

Sales Sales Leadership Leadership CRM 79

Hubspot Sales

MAY 19, 2020

They’d be wise to identify and target these brand-name companies with a bespoke account strategy. With this strategy, buyers can make decisions even faster because they are able to be educated by sales teams as well as branded content. Mark the companies associated with the largest active deals as target accounts.

Decision-making 117

Decision-making Management Acquisition Value Proposition 117

Jermaine Edwards

NOVEMBER 25, 2021

Failure to keep stakeholders informed. If you have an account planning CRM great but I’d still suggest writing it out so it’s clearer in your mind. How would they like to receive information? Communication Plan. Informal terms that define how you’ll work with each stakeholder and move to success.

Stakeholders 130

Stakeholders Decision-making Shareholders Key Account Management 130

SBI

APRIL 4, 2018

Sales managers use the output from the tools to shift the emphasis of their interventions towards coaching, and business leaders have detailed data at their fingertips to inform decision making. By capturing insights on every account and opportunity, leaders spend less time capturing basic data and more time coaching for improved performance.

B2B 20

B2B Sales Decision-making Account Planning 20

SBI

MAY 8, 2012

It is vital not only to identify account goals at the beginning of the year, but to re-evaluate these goals periodically (spring is a good time!). How can you alter, or refocus your sales plan accordingly to optimize your efforts? Plan2Win software helps salespeople like you develop territory and account strategies.

Account Strategy 33

Account Strategy Sales Finance Communication 33